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Boosting your Seasonal Marketing with Pinterest

Waxing UnLyrical

Share your pins on Facebook, Twitter, Google+, and Storify. Don’t forget to include relevant hashtags and enough text to naturally include those keywords people will be searching for. Business Guest Posts Marketing Social Media pinterest Pinterest For Business seasonal marketing social media marketing'

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience.

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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). Why: If you prefer to view the entire transcript visually from December 3rd, Sandra Fernandez created a lovely Storify of the chat.

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Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

Due to budget constraints, social media was the only media deployed to encourage adoption of DaBus mobile app and attendance at the event. For tracking and ease, the event and its communication was primarily executed through Twitter using hashtag #DaBusHNL. Some social media influencers were first-time bus rides.

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How To Use Agorapulse To Promote Your Next Event

agora pulse

Have you ever been tasked with the job of managing social media for events? You are responsible for building awareness, selling tickets, managing attendee queries, keeping the momentum going during the event, ensuring that people are using the right hashtag and dealing with issues that arise. Scheduling. Responding.

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The True Secret of Networking and Making Business Connections

Waxing UnLyrical

But #prsaicon (the hashtag for the conference since last year) is one that I always look forward to. Social bringing us closer. Ditto with folks I haven’t seen in years, including former friends and colleagues from the time I lived and worked in the Bay Area (here’s my Storify of Day 1 of #prsaicon for a fun look at it).

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Klout, the Super Bowl, and Our Addiction to Shooting the Messenger

Convince & Convert

Two weeks ago, I received a Klout Perk to be part of the Social 46, a gathering of Indiana’s top social media influencers. Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches. My “influence” is not Indiana-based.

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