Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. This may sound self-explanatory but hear us out.

Social Media 62

Social Media B2B Sentiment How To 62

Oktopost

NOVEMBER 30, 2023

We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel. For this reason, you should use a social listening tool that will pick up on your brand name as well as specific keywords and hashtags related to your industry.

Forums 62

Forums Reddit Analytics Sentiment 62

agora pulse

JANUARY 3, 2020

Some 50% of people think brands can become more culturally relevant by being inclusive, according to a recent study by Twitter and IPG. The online study also revealed how 47% of Twitter users prefer culturally relevant brands, compared to 39% of the general population in the United States. positive sentiment around the conversation.

Twitter 129

Twitter Tips Influencer Hashtag 129

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Socialmedia.biz

FEBRUARY 11, 2019

While the preliminary studies on climate change communication have been centered around traditional media, for example, news coverage of pro-environmental drives and campaigns, a recent Oxford study found that researchers are more interested in probing into the contribution of social media platforms, such as Facebook and Twitter.

Social Media 88

Social Media Sentiment Analysis Study 88

Unmetric

AUGUST 19, 2019

Track relevant hashtags. Using the tool’s hashtag tracker, you can discover the most engaging hashtags used by your brand. Here’s an interesting case study video on how the Red Socks Company created a hit campaign by researching what other brands did around Lost Sock Day using Unmetric. Get competitive intelligence.

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

NOVEMBER 17, 2023

The winners of social listening for brand reputation management From these social listening case studies, you can learn new ways to leverage online chatter and feedback to transform your business and the lives of your customers. Keep reading to get inspired by a few notable real-life social listening examples.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

JANUARY 24, 2024

Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. Forty percent of marketers in the survey said they monitor brand mentions and hashtags on social platforms to measure the effectiveness of their influencer campaigns. It’s time to #DetoxYourFeed ?

Metrics 100

Metrics Influencer Marketing Survey 100

Socialmedia.biz

JUNE 22, 2018

According to a study from Twitter, more than two-thirds of fans report sharing opinions about the shows they watch on Twitter. Henson with the hashtag #FOXWednesdays alongside a cookie emoji in return for a video response from the actress as well as the chance to win a prize. User Engagement. Tracking Performance.

Social Media 68

Social Media Sentiment Hashtag Influencer 68

Ignite Social Media

JANUARY 25, 2018

Facebook is experimenting with letting brands study people’s posts and comments on the platform. Top hashtags. Post sentiment- aggregated feelings about your topic. Post sentiment- aggregated feelings about your topic. Bacon has an 84% positive sentiment. com, onecountry.com 77recipes.com.

Facebook 107

Facebook Sample Samples Sentiment 107

agora pulse

SEPTEMBER 1, 2016

You might have used the Twitter search box before to find someone or tweets using a specific hashtag, but Twitter’s search function has power to go beyond basic word searches. Type your word, phrase, or hashtag into the search box and press return. use specific hashtags. have positive or negative sentiment.

Twitter 70

Twitter Hashtag How To Sentiment 70

Keyhole.co

OCTOBER 13, 2023

Promoting the company’s brand Studies have shown that approximately 62% of candidates research each company’s reputation through social media before applying for a job. They can easily track keywords, #hashtags, @accounts and URLs on Instagram, Twitter, Facebook and Youtube. For example, with the help of Keyhole.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Unmetric

NOVEMBER 4, 2019

The purpose of having a social media analyst is to study the trends in the social media landscape, research on the most effective social media platforms, and monitor the new tools available in the market that could be used to level-up the company’s performance. What is the purpose of having a social media analyst? Education requirements.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. Studies show that the vast majority of people will trust recommendations from people they know. One way is through brand advocacy. So think word-of-mouth, and reviews and ratings as well.

Brands 128

Brands ROI UGC Authentication 128

Keyhole.co

JANUARY 20, 2024

Studies show that customers respond better to user-generated content than overly promotional marketing. Using the dashboard, you can track branded hashtags that are relevant to your company, product, or specific marketing campaign. Their Facebook group has 3.2 Keyhole makes the process straightforward.

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

JUNE 28, 2023

Dark social impacts your analytics Past studies estimated dark social was responsible for as much as 84% of all referral traffic. Dark social reaches new audiences Every day it seems there’s a new study talking about Gen Z scrolling social media behind their closed, sleeping eyelids. Source: Hootsuite’s Digital Trends report 2.

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

JUNE 27, 2023

The Dashboard also has features like content suggestions and currently popular hashtags. Using keywords and taking advantage of Keyhole’s information about hashtags and trending topics will help you get more Instagram followers. They can use this to post simultaneously every day and attract more people to interact with them.

Instagram 52

Instagram Analytics Hashtag Metrics 52

Keyhole.co

MARCH 20, 2024

Track hashtags, keep an eye on your competitors, and optimize your LinkedIn strategy with the help of Keyhole’s real-time analytics and reports. According to a study by Ipsos and LinkedIn, the platform is the most commonly used social media tool by B2B marketers. Is LinkedIn useful for marketing? LinkedIn is a powerful marketing tool.

LinkedIn 52

LinkedIn Tools B2B Price 52

Convince & Convert

NOVEMBER 16, 2015

Traditionally, marketers would search hashtags and keywords to see what is being said about their brand. Geofeedia found that 74% of location-tagged posts don’t include your keyword or hashtag (see more shocking stats in our eBook below). See how the NCAA uses location data to monitor tournament games in this case study.

Data 60

Data Conversation Case Study How To 60

Hootsuite

JANUARY 24, 2022

Which hashtags is your audience most likely to engage with? Brand sentiment. sentiment analysis). In one specific example, a study on social media data in Ottawa, Canada , found that social listening data could be used to identify the attributes local residents find most important when recommending where to buy fresh produce.

Data 94

Data Social Media HootSuite Template 94

Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. And to crowdsource sentiment on your brand. 50% of participants in a study reported being more interested in a brand when they see ads for it on Instagram. Instagram is a direct line to your consumers.

Instagram 117

Instagram HootSuite UGC Influencer 117

Techipedia: Tamar Weinberg

AUGUST 17, 2011

As a result, a lingering question emerges on how much spikes in social media activity represent normal sentiment of interested individuals vs. manipulated sentiment of a few that is then spread around virally, possibly taking a life of its own. Most commonly used hashtags during the August 15th downpour. Like this post?

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Sprout Social

DECEMBER 11, 2019

We’re seeing the results from influencer campaigns, and in fact, a Forrester study found that 65% of brand marketers plan to increase the amount they spend on influencer marketing this next year. Our three panelists echoed this sentiment. Brand investment in influencer partnerships isn’t the only thing changing.

Influencer 98

Influencer Campaign Marketing How To 98

Keyhole.co

MARCH 23, 2023

Like hashtags , financial symbols that can work in search and exposure have also encouraged this growth. It studies your data to recommend timings when your audience are most active. It has also become famous for discussing the things happening in the financial world. of posts Engagement Avg. of posts Engagement Avg.

Twitter 52

Twitter Education Analytics Hashtag 52

Keyhole.co

MARCH 3, 2023

Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. Instagram For Business often adds value by posting tip, wins, and case studies Tip #5 – Tell a Story This is where your brand personality can shine. Hashtags act like keywords. Let’s get started.

Hashtag 52

Hashtag Instagram Content Authentication 52

Buffer Social

MARCH 6, 2017

Keyhole offers a free yet powerful preview of its hashtag, keyword, and account tracking service. For hashtag and keyword tracking, it provides a wealth of information such as reach, top posts, share of posts, and more. It provides a wide range of data such as mentions, sentiment, distribution of conversations, top posts, and more.

Analytics 111

Analytics Social Media Tools Klout 111

Sprout Social

JANUARY 22, 2020

This week’s featured brand, outdoor retailer REI, is a study in sustained growth for a radical idea. And that’s where things start to get interesting, as far as results are concerned: According to Sprout’s listening data, the #OptOutside hashtag was used 156K times on Twitter and Instagram during the inaugural campaign in 2015.

Campaign 47

Campaign Hashtag Sentiment Overview 47

Devumi

JULY 11, 2014

Twitter is an absolute goldmine for marketers who want to get a handle on their customer’s general sentiment. The user hasn’t given Nike a mention, they’ve just used an informal hashtag. Personalizing conversations on Twitter for better online customer support.

Research 60

Research Twitter Small Business Sentiment 60

Sprout Social

AUGUST 22, 2018

Metrics like sentiment analysis let you know how people feel about your brand at large whether that sentiment is positive, negative or neutral. An oft-cited Twitter study on airline companies found that customers were willing to spend more with companies who responded fastest. — GameStop (@GameStop) August 17, 2018.

Twitter 98

Twitter Tips Notification Sentiment 98

Convince & Convert

DECEMBER 4, 2015

The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. One of the more clever examples comes from Lowe’s Home Improvement on Facebook with a comical, five-second video of a turkey dancing in the oven and a well-placed #GetInMyBelly hashtag. Take a Stance.

Content 60

Content How To Tumblr UGC 60

Sprout Social

FEBRUARY 22, 2024

Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. Competitor analysis Studying your competitor’s influencer marketing strategy is a bit like observing your older sibling. Influencer marketing trend analysis Social media users expect brands to read the room.

ROI 105

ROI Analytics Influencer Campaign 105

Hootsuite

APRIL 26, 2023

This information can help businesses understand their overall audience demographics and brand sentiment. Social media market research is also far more affordable than traditional focus groups or surveys and offers the potential to study the behavior of a staggering number of users: imagine trying to fit all 4.76

Research 123

Research Social Media HootSuite Marketing 123

Keyhole.co

OCTOBER 31, 2023

You can run sentiment analysis on the gathered data to go deep into past audience responses. It helps market researchers study audience demographics, online behavior, and influence. Add relevant Twitter historical hashtags, keywords, phrases, and accounts you replied to or mentioned. Don’t forget to select a specific date range.

Data 52

Data Twitter How To Reputation 52

Hootsuite

MAY 18, 2022

But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. A study found that keyboard shortcuts are, on average, 18.3% Search for positive brand sentiment Tweets: :) + your company name (or any other term).

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? The latest studies show that social media is the first touchpoint customers have with your brand. The tool analyzes consumer sentiment around your brand from social platforms, websites, forums, comment data, blogs, news and review sites. Start Free Trial.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

JANUARY 19, 2024

If you utilize trending hashtags and challenges, businesses can tap into TikTok’s viral nature and increase their reach organically. Keyhole provides real-time and historical data on social and web mentions, sentiment, engagement, reach, impressions, and more. Use the same hashtag and, if applicable, the same audio.

Trends 59

Trends Hashtag Fashion Energy 59

Webbiquity SMM

JANUARY 2, 2013

number of followers and fans) and social media-driven website traffic, but only about half measure share of voice and sentiment. 30% of marketers report using hashtags tied to specific campaigns, while 26% use Promoted Tweets. Convince & Convert ). 9 out of 10 marketers say they measure social presence (e.g., eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245