Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. Social media has made brands more susceptible to scrutiny than ever before.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Sprout Social

FEBRUARY 15, 2024

Leverage AI and social listening Social listening gives you access to the unfiltered opinions of your target audience. Use visual storytelling Users respond more favorably to posts that include visuals like graphics, videos and photos. However, it’s not enough to include just any video and image from your library.

Engagement 105

Engagement Tips Loyalty Metrics 105

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

agora pulse

JUNE 13, 2020

Top media tweet: The tweet with photo or video that received the highest number of impressions. Related: Twitter 101: What Every Smart Social Media Manager Needs to Know. This is great for Twitter event management when you want to keep an eye on your most active and influential participants. Agorapulse.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Although reputation management is synonymous with review sites (think: Yelp! Online review management involves taking a holistic view of the platforms you track. Scope the terms, hashtags and keywords to monitor No surprises here.

Reputation 96

Reputation Sentiment Analysis Notification 96

agora pulse

JUNE 5, 2020

If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals. Social proof. You can use a social media dashboard —an automated process that tends to be much faster.

Instagram 127

Instagram Engagement Hashtag Meme 127

agora pulse

JANUARY 3, 2020

93% of Twitter video views are on a mobile device. minutes on the social platform per session. Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture. FortniteGame.

Twitter 129

Twitter Tips Influencer Hashtag 129

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Sprout Social Another popular name among Mention alternatives is Sprout Social.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. The content they share—from text posts to videos—and responses they leave in the comments demonstrate a deep understanding of their audience, down to how customers order in a drive-thru.

Strategy 123

Strategy Brands Content UGC 123

Oktopost

NOVEMBER 30, 2023

We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel. Content: Identifies the specific content piece that was clicked on, such as a recruitment video. Are there discussions about your latest video on X?

Forums 62

Forums Reddit Analytics Sentiment 62

agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

Social Media 171

Social Media Strategy Marketing How To 171

Keyhole.co

NOVEMBER 6, 2022

Well, look no further; here’s a guide showing you the top 22 best social media monitoring tools that are worth considering: 1. Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Glean.info.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

OCTOBER 4, 2021

the topic, format or hashtag) can help guide smarter content creation. For example, you might notice that video content performs significantly higher than other formats, which could help justify a larger production budget for your content team. Learn how your audience feels about your brand using sentiment analysis.

Data 124

Data Metrics Sentiment Analytics 124

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. Updated for 2019!

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Content sourcing: Including research and finding relevant photography, animation, and video assets.

Template 134

Template Templates Social Media Tips 134

Sprout Social

JANUARY 24, 2024

The #PartyNeverStops campaign generated £3.68M in sales, an 18x return on ad spend, 91M video views and reached 11.9M ‍♀️ In our Pulse Survey, 41% said they measure the growth in followers/subscribers on social platforms to see if influencer marketing is working for them. unique users in the UK. TikTok shows #PartyNeverStops has 102.9M

Metrics 100

Metrics Influencer Marketing Survey 100

Keyhole.co

JUNE 19, 2023

It is a powerful strategy for social media content marketing when aiming to boost customer success. It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product. Bonus: You can add campaign hashtags and keywords to Keyhole.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

MARCH 26, 2019

Depending on how your social media listening is set up, you may find it easier to create and maintain than other research methods. Demographic data is easily available to social media managers already and Twitter advanced search techniques can be executed in minutes. Result : brand sentiment, customer sentiment.

Social Media 103

Social Media Sentiment Marketing Analysis 103

Sprout Social

MARCH 21, 2019

The benefit of social listening services for your clients. A little background: At B Squared Media , we’ve been selling done-for-you social media management and advertising services for nearly seven years. You can use social listening to look at your competitors’ content, too. Sentiment research.

Sentiment 95

Sentiment Research Influencer Analysis 95

Sprout Social

JUNE 7, 2022

This example shows how much they’ve grown while staying true to their vision by repurposing a popular social post format. Social allows you to lean on more immersive visual storytelling tools, like images, video and audio. These conditions combined make social a heavy hitter in your IPO communications strategy.

Strategy 115

Strategy How To Hashtag Team 115

Sprout Social

FEBRUARY 8, 2021

Instagram performance metrics are also valuable to content and design teams in understanding what types of photos, graphics or videos are performing well. Instagram-specific reporting can help build social’s partnerships with these teams and ultimately lead to better performance for everyone. Instagram Outbound Hashtag Performance.

Report 131

Report Social Media Metrics Team 131

Hootsuite

JANUARY 24, 2022

Here are some of the questions social media data mining can help answer: What is the demographic profile of your following on each social platform? What times of day is your audience most active on social media? Which hashtags is your audience most likely to engage with? Impressions and video views.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

JANUARY 26, 2021

Brands, however, are still slow to go all-in on TikTok—a mistake that Bre Schneide r, the Social Media Manager at US HealthConnect Inc., Clips can be repurposed as Instagram videos and trends can be modified to fit other social networks. Ready to put these social media do’s and don’ts into action?

Social Media 143

Social Media Metrics Data Team 143

Hootsuite

MAY 18, 2022

But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. This is your one-stop shop for time management optimization. Search for positive brand sentiment Tweets: :) + your company name (or any other term).

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Razor Social

MARCH 30, 2016

Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). People mention what they are doing on social media channels and they also look for advice. Sentiment Analysis. Social Analytics. Keyword/Topic Monitoring.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Hootsuite

MARCH 15, 2021

Hashtags or keywords. using a branded hashtag , like in this example where a user included the branded hashtag for Emma Watson’s gender equality movement: #LeadershipDevelopment is a lifelong commitment to do better, be better. . Especially if the sentiment is positive, be sure to reply to these mentions! Get Started.

Twitter 145

Twitter HootSuite Notification Analytics 145

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. Jump Links What is a sentiment analysis tool?

Sentiment 59

Sentiment Analysis Tools Price 59

Keyhole.co

JULY 9, 2023

We bet whenever the social media management topic arises, Hootsuite is the first name that pops up. It is a legacy platform that was one of the first to cater to the ever-changing social media dynamics. Let’s dive in quickly and put an end to your social media woes once and for all.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

agora pulse

SEPTEMBER 15, 2020

Some of the most important skills of a social media manager don’t show up on a resume. Here’s a look at “secret” social media manager skills that help them succeed. Sixteen years ago, Facebook launched, and since then a flurry of other social media platforms joined the mix.

Social Media Management 155

Social Media Management Skills Social Media Banking 155

Keyhole.co

SEPTEMBER 12, 2023

Most social media managers and marketers make this mistake while promoting YouTube videos: slapping links to their videos on their other social media channels and calling it a day. Fun fact: That’s not the *only* way to promote your videos. Sounds idyllic, right? How to implement 1.

YouTube 52

YouTube Video How To Sentiment 52

Razor Social

NOVEMBER 29, 0002

Are videos, pictures or text updates working best? Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. Management tool analytics. Brand, Keywords and Hashtag monitoring – Get email alerts based on criteria you set.

Analytics 89

Analytics Social Media How To Analysis 89

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. Knowing what’s trending improves your chances of going viral on the platform and reaching a massive audience with a single video.

Analytics 100

Analytics Tools Strategy Price 100

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

JUNE 7, 2016

The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. If relevant, click on the “More” button for access to Twitter Cards, videos, app manager and conversion tracking. The Events tab is a great resource for social media managers and content creators. Top mention.

Metrics 40

Metrics Twitter Comparison Report 40

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Whether you’re beloved by the world or loathed, social media is a vital tool for both shaping and managing your reputation. Streams allows you to create custom feeds with social posts relevant to your business. The good news? Try Hootsuite free 7.

Reputation 106

Reputation Strategy Brands HootSuite 106