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Social Media Marketing for Retail Brands: 5 Essential Tips

Hootsuite

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

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How To Harness The Power Of Twitter Hashtag Analysis

Keyhole.co

This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Fast Retailing. Now on to: 5 Simple Ways SMBs Can Ace Social Listening. This is very essential for social listening. You want to hear in real time every time your brand, tracked keywords or hashtags are mentioned or used. People form social media groups and communities to discuss matters they care about.

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Facebook Pages are getting mobile friendly

Sherrilynne Starkie

The social network will be soon introducing new sections to Pages, so different types of businesses can feature prominently the most relevant content. Retailers and professional services providers will be the first to benefit with the addition of Shop and Services sections to the top of pages.

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How to analyze customer reviews for brand insights

Sprout Social

Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. Track comments using keywords or hashtags and analyze them in real-time or historically.

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Brand awareness: What it is and strategies to improve it

Sprout Social

First things first: your social media presence shouldn’t look like everyone else’s. One of the most persistent social media marketing myths is that only certain industries can have a “fun” social presence. Fast food, retail, sports—those brands can get experimental. Harness the power of hashtags.

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