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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Social Media Today.

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15 of the Best Social Media Monitoring Tools to Save You Time

Hootsuite

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Bonus: Download a free guide to learn how to use social media monitoring to get more customers and boost sales. Relevant hashtags.

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ReSearch.ly Social Search Platform Launched

Bill Hartzer

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. provides demographic data, sentiment analysis, real-time and historic mentions and viral analytics for any keyword. Similar to the way LinkedIn shows how people are connected through their professional network, ReSearch.ly

6 steps to create an org-wide social listening strategy

Sprout Social

Social listening is on the rise. As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Olivia Jepson Sprout Social Media Strategist. Improve sentiment around customer service.

How to build a better business with B2B social listening

Sprout Social

However, that’s no excuse to sleep on social listening. Customers and competitors are sounding off like never before on social media, especially in the ever-so-opinionated B2B space. And so the rules of succeeding with B2B social media are changing. With the help of B2B social listening, those answers are just a few clicks away. In this guide, we’ll highlight how B2B brands can use social listening to build a better business and how to get started ASAP.

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6 Ways to Track (and Beat) Your Competitors on Social

Convince & Convert

According to recent Pew findings , 69 percent of the public uses social media today. This means that a huge portion of your market is active on social media, which you probably know already—and your competitors know, too. from Simply Measured Social Analytics.

6 Ways to Track (and Beat) Your Competitors on Social

Convince & Convert

According to recent Pew findings , 69 percent of the public uses social media today. This means that a huge portion of your market is active on social media, which you probably know already—and your competitors know, too. from Simply Measured Social Analytics.

The complete guide to online social listening

Sprout Social

If you haven’t noticed by now, social listening is kind of a big deal for brands today. Because we’re capable of learning more than ever by tracking our customers’ social behavior. Through social listening, you can answer these questions and so much more in an instant. To guarantee a complete picture of your business’ online presence, stepping up your online social listening is a must-do. What is online social listening? Sounds pretty “social” to us!

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics.

What is Social Listening, Why it Matters, and 10 Tools to Make it Easier

Hootsuite

Social listening gives brands an opportunity to track, analyze, and respond to conversations about them on social media. That’s because you just employed a tried-and-true method for brands to engage with their customers and give them what they love: Social listening.

8 Ways to Find Trending Topics and Key Words

ProBlogger

You can check global trends or look for country specific trends as per your needs as you search the hashtags. These hashtags will show up at the top of the list in the homepage of your target region. Include your brand name in the hashtag for the right impact. Social Mention.

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. See Social media marketing. Hashtag.

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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

If you answered yes to any of these questions, you may need a refresher course on social media etiquette — and perhaps real-life etiquette also. Here are some egregious sins that you must not perform on social media sites. Abusing Twitter hashtags during a crisis.

How Periscope is Breaking Media Boundaries

Convince & Convert

Several people are taking to social media to point out how the app might be changing the world’s view on issues like the crisis in Syria, as audiences are witnessing real accounts with refugees: Could @PercisopeCo help change the world view of this issue by witnessing it with refugees?