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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. There were realtime web scoreboards for all 302 events, and realtime results and live torch relay tracking on the mobile apps. million tweets for 204 teams on desktop and mobile.

Mobile 182
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Effectively Recruiting Top Performing Employees through Social Media

SocMed Sean

From online applications to active accounts on job sites like Indeed and Career Builder, to mobile-friendly career sites and social media presences— all of these are part of a larger HR strategy to reach a wider audience of potential employees without an extravagant addition to cost. Homing in on Hashtags. Targeting Top Performers.

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80% of People Prefer Facebook’s Old Logo

The Realtime Report

People overwhelmingly like Facebook’s old logo, according to a new survey from Visual Objects, a portfolio website. The new, non-hashtag design features a simpler but similar color palette with four quadrants of color. Visual Objects surveyed 1,001 consumers across the U.S. 80% of People Prefer Facebook’s Old Logo.

Yahoo 103
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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

With Streams, you can track keywords, hashtags, and phrases, as well as set up notifications for new mentions or conversations related to your brand. For example, if you’re an airline trying to assess customer satisfaction, it might be hard to discern customers’ true feelings through surveys or customer service interactions.

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4-Day Work Weeks: Results From 2020 and Our Plan for 2021

Buffer Social

I surveyed our team members (all 84 of whom are spread out across the globe) to understand the best way to help them cope with so many things shifting at once. The combined survey of our teammates and increasing global proof that the four-day work week could be a good solution is what spawned our one-month trial. at our October survey.

Survey 96
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11 Ways to Boost Engagement with Twitter Polls

Hootsuite

And unlike traditional surveys, there’s no waiting for results. Or tap the create Tweet logo in the top right corner of the mobile app — just like you would for any Tweet. So add some relevant hashtags, @mentions, and links. AddThis asks followers to guess how many emails are opened on mobile devices. — H.J.

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The role of AI in creating a more human customer experience

Sprout Social

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs.

Sentiment 103