article thumbnail

#ActionTags Let Consumers Buy Products Directly From TV Ads Using Twitter, Facebook or Instagram

The Realtime Report

“It’s a ‘yes’ button to traditional media,” said Chirpify CEO Chris Teso in the press release. “By By using hashtags as the glue to connect traditional and social media, suddenly consumers can digitally raise their hand and start a direct customer relationship with a brand they value.”.

Buy 164
article thumbnail

The 5 social-first corporate communications skills you need to level up your career

Sprout Social

Social gives consumers the power to mobilize en masse—which can radically impact market behavior. The traditional approach to public relations —sending out a press release and hoping for media pick up—is not returning the same opportunities it once did. These days, to get press attention, you have to be creative. .

Skills 128
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

This Week in Social Media – 8/14/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

article thumbnail

Is Voicemail Dead?

Waxing UnLyrical

There’s no reason for me to leave a voice mail on somebody’s mobile phone (or landline), not when I can text them, email them, Skype them , tweet them and Facebook them – all far more effective than leaving a voice mail. “You have no new voice messages.”. Image by ixographic via Flickr, CC BY-NC-ND-2.0.

Web 2.0 134
article thumbnail

Real-time Search Optimization for News Sites

Adam Sherk

Monitor hot topics and trends to understand what users are searching for and talking about Add keyword support to tweets and updates and utilize hashtags Coordinate content promotion activities, timing tweets and Facebook Page updates for shortly after articles and blog posts are indexed in Google News or Google Blog Search Mobilize fans and followers (..)

Sites 143
article thumbnail

12 of the best competitive intelligence tools for marketers

Sprout Social

It’s also for tracking trends relevant to your business, such as popular hashtags, hot topics and new technologies like AI. Data.ai (formerly App Annie) provides analytics and market intelligence for mobile apps. Is your product missing an important feature?

Tools 94
article thumbnail

65 ChatGPT Prompts for Marketing to Make Work Easier

Hootsuite

Write a compelling press release about our latest product launch, emphasizing the benefits of the new features. Create five pieces of compelling copy that will encourage customers to download our mobile app. You can now add media, hashtags, and more. Include the following details [INSERT DETAILS].