UGC is a powerful storytelling technique as it means recruiting your customers to tell their own stories. Collate stories with hashtags. Hashtags such as #LikeAGirl, and #ThisGirlCan became amazing collections of stories. Create memes. MORE

User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. UGC comes in the form of photos, videos, memes and stories and is set to rise dramatically in 2019. Takeaway: Invest in UGC. MORE

Through hashtags, such companies can create a powerful army of brand advocates to shout them out time and time again. In short, hashtags and UGC are crucial to creating a much-needed sense of advocacy and community. Be sure to TAG us in your favorite memes, gorgeous! MORE

This makes Under Armour more relevant to their customers and encourages more UGC that the company can then use later to market their products. HYLETE uses Pixlee to collect UGC for popular items from top-customers to market their products and stay relevant to consumers. MORE

UGC – User-generated content. Some of these abbreviations are also used as hashtags, and you can take advantage of them for better visibility. It me – Used when someone can relate to something, usually a quote or meme. MORE

Instagram engagement is no longer just likes and comments, it also includes engagement from your stories, people following your brand hashtag, IGTV views, and more. You can also use Later’s Saved Captions feature to keep track of your frequently used hashtags and captions! MORE

A5 Infographics, high level bullet points, UGC + Twitter handles or hashtags in footer. Relevant memes #SproutChat https://t.co/qgLwqMGGfs. Building a personal brand online takes time, effort and a lot of consistency. One way to accelerate your recognition is to take on speaking gigs. Online speaking is a great way to get started but in-person opportunities will help you gain recognition with a more engaged audience and establish your expertise on a specific topic. MORE