Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Oktopost

OCTOBER 19, 2020

Life’s too short to manually upload all your content to social media. Our enterprise customers share a LOT of content every day, and often the same posts go to multiple profiles on each social network. Over the years, we rolled out many features to help marketers stay productive and optimize SMM workflows.

Social Media Management 140

Social Media Management Hashtag Social Media Social Networking 140

Later

JUNE 28, 2021

LinkedIn is now a powerful business-to-business (B2B) marketing and sales tool. We’re highlighting 5 ways to level up your LinkedIn B2B marketing strategy in this blog post: What Is LinkedIn B2B Marketing? B2B marketing does exactly what it says on the tin. As a result, they don’t need to market to everyone.

B2B 88

B2B LinkedIn Marketing How To 88

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Social Networking 270

Social Networking Class Comments Conversation 270

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. 25 Social Media Facts and Statistics.

Social Media 245

Social Media B2B Marketing SEO 245

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. Yet, 61% of marketers claim measuring ROI is a top challenge.

B2B 91

B2B ROI Social Media Hashtag 91

Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Social networks such as LinkedIn are simply a medium for you to build meaningful relationships through conversation and content that inspires, connects and converts to business. Audience Marketing Prioritization Worksheet.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Jason Falls is a social media guy who shares great insights at Social Media Explorer , his blog. He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani.

Tools 277

Tools Tips Marketing Social Media 277

Pam Moore

AUGUST 3, 2016

Many other social networks envy Snapchat with this demographic. Smart marketers know they must focus where their customers are hanging out online, not where the fud and the hype of the internet tell them to invest their hard earned dollars. Discovery is built into the platform with hashtags, search and the list goes on.

Instagram 60

Instagram Advertising Comparison Training 60

Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. In fact, if you’re a local or small business, you can no longer afford to avoid social media. You can find more info about our webinars here: [link].

Small Business 132

Small Business Social Media Strategy Hashtag 132

Rebekah Radice

AUGUST 6, 2018

Over the years, I’ve had the honor to speak on over 200 stages, lead hundreds of webinars, and train thousands of business professionals. Below are the steps I take each time I build and conduct a social media , marketing or sales presentation and how you can use it to grow your business. Do Your Research.

How To 99

How To Research Energy Conference 99

Buffer Social

SEPTEMBER 17, 2018

Developing consistently great content for your social media accounts, blog posts, webinars, online courses, and workshops is a major challenge from both a creative and resource standpoint. Part IV: Other communities and social networks for content discovery. Where and how am I going to find my next great content ideas?

Reddit 111

Reddit YouTube Communities Content 111

The Social Media Hat

JULY 18, 2016

Luckily, there are several social media best practices that will help you increase your conversion rate on social media channels. A lot of marketers develop a social media strategy a little late in the game. It's a lot easier to craft social media marketing best practices for conversion when you start at the beginning.

Conversation 60

Conversation Social Media Geotagging Campaign 60

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! 3 Paid Social Media Marketing podcasts.

Skills 40

Skills Social Media Hosting Marketing 40

Almost Savvy

NOVEMBER 17, 2009

Jim is a super-smart marketing mastermind and is also the brains behind The Tech News Blog and The Ideas Blog. However we connect on Twitter and on other social networking sites, it’s all about engagement. Quick Internet marketing tip! Over the past year, we’ve become fantastic friends. I’m engaged.

Engagement 233

Engagement Twitter LinkedIn Reputation 233

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. These statistics highlight that you need a LinkedIn marketing plan.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. – is this: if we are going to use social networks to build influence as a way to achieve organizational goals, we have to use them the way they’re meant to be used.

Class 233

Class Campaign Klout Influencer 233

Ignite Social Media

JUNE 15, 2020

Our most popular webinar of the last 12 months was by far “What Marketers Need to Know About TikTok,” and for good reason. New research shows that TikTok has leaped to third place among teens’ favorite social media apps, passing both Facebook and Twitter. Other evidence is also compelling. That’s impressive.

Brands 167

Brands Instagram Social Networking Privacy 167

Hootsuite

MAY 7, 2020

Thinking about adding TikTok to your social media marketing strategy? Bonus: Want to know how a viral social video creator makes millions of dollars in sales? TikTok is the sixth largest social network. Brazil is TikTok’s third and fastest-growing market, with 8.6% Hashtag Challenge : $150,000 for six days.

Marketing 145

Marketing Statistics Hashtag Startup 145

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Kikolani

SEPTEMBER 6, 2013

The 80/20 of Sales & Marketing: How to Work Less and Earn More – 80/20 may well be the secret to success. How to Use Webinars to Convert Blog Readers Into Customers – Why webinars work and how to make them work for you. This takes many forms, and has very real implications for our work as marketers.

Marketing 122

Marketing Mashup SEO Hashtag 122

Oktopost

SEPTEMBER 11, 2023

Best Metrics for Measuring Social Media ROI According to the 2023 Social Media Marketing Industry Report , 54% of Social Media Managers aim to boost leads and sales. Conversion rate: The number of conversions per interaction Conversions per channel: How many conversions did each social media network produce?

Social Media 138

Social Media Metrics How To ROI 138

Sprout Social

MAY 19, 2023

LinkedIn’s rising popularity has made it a leading social network for brands to gain authority and target potential customers. With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. Use relevant hashtags if possible.

LinkedIn 89

LinkedIn How To Collaboration Analytics 89

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job? You're doing great.

Questions 141

Questions Social Media HootSuite Marketing 141

Hootsuite

JULY 11, 2022

Hootsuite is also great for managing multiple social networks and analyzing your performance. This Instagram tool for PC helps you discover hashtags based on your chosen topics. Just give the generator a few hashtag selections. It’ll provide you with a list of related hashtags you can use to expand your research.

Instagram 94

Instagram Tools HootSuite Template 94

Hootsuite

JUNE 12, 2020

When you use a hashtag or location sticker, your story is more likely to appear in Explore or the sticker’s larger story. Sticker Taps : The number of taps on the location, hashtag, mention or product stickers in your story. How to measure hashtag and location stickers on Instagram Stories. Total reach / Follower count *100.

Metrics 145

Metrics Analytics Instagram How To 145

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Oktopost

SEPTEMBER 11, 2023

Best Metrics for Measuring Social Media ROI According to the 2023 Social Media Marketing Industry Report , 54% of Social Media Managers aim to boost leads and sales. Conversion rate: The number of conversions per interaction Conversions per channel: How many conversions did each social media network produce?

Social Media 62

Social Media Metrics How To ROI 62

The Social Media Hat

JULY 25, 2016

Social Media 15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+. If you've been in the social media marketing business for long, you have probably been asked how to increase followers of the different social networks. Participate in Hashtag Trends. Hashtags can help people find you.

Instagram 78

Instagram Google Twitter Facebook 78

Razor Social

DECEMBER 21, 2016

What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation. We use Ontraport for most of our marketing automation needs.

Tools 40

Tools BuzzStream Marketing Template 40

Oktopost

JUNE 9, 2020

It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. A social post from a corporate account might be perceived as stiff, promotional and too salesy.

B2B 144

B2B Survey ROI Sentiment 144

Rebekah Radice

MARCH 29, 2016

Contrary to what some marketers think, social media isn’t just a channel to blast out promotional content and drive a ton of website traffic. While that may have been common practice in the past, social media marketing has matured. The Only Social Media Checklist You’ll Ever Need. Create Content.

Social Media 122

Social Media Collaboration Social Media Management Upcoming 122

VEED Grow

AUGUST 18, 2020

Are you an online educator who wants to use video project ideas to teach your students about the basics of online video marketing? How each video project idea can teach people about video marketing and online community-building. Follow relevant Instagram hashtags to see which types of videos and photos trend the most.

Project 52

Project Video YouTube Instagram 52

VEED Grow

AUGUST 18, 2020

Are you an online educator who wants to use video project ideas to teach your students about the basics of online video marketing? How each video project idea can teach people about video marketing and online community-building. Follow relevant Instagram hashtags to see which types of videos and photos trend the most.

Project 52

Project Video YouTube Instagram 52

Later

MARCH 29, 2020

How do you market your business on social media during Covid-19? But as people around the world are adjusting to the new normal of social distancing, small business owners and social media managers are scrambling to pivot campaigns, adjust content calendars, and come up with new creative ideas to market their products or services.

Social Media 110

Social Media How To Instagram Influencer 110

Convince & Convert

APRIL 27, 2012

Jay : Yeah, I did a webinar earlier today with our friends at ExactTarget. Jay : My problem is not with the celebrity athletes or the gin-soaked market researchers. I think it’s interesting how social media gets put into this special place when people think about business value when a lot of marketing is approached this way.

Insurance 115

Insurance Journal Research Hashtag 115

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog.

Blogger 168

Blogger SEO Consultant WordPress 168