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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

B2B marketers put email marketing at the top (with 51% saying this is a highly effective tactic) followed by SEO and content marketing (38% each), offline events like trade shows (31%) and paid search/online ads (29%). Organic or paid? Just 23% of marketers generate more than half of all leads through organic search.