102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
Webbiquity SMM
JANUARY 2, 2013
The financial services (75%), insurance (50%) and software (50%) industries are the most advanced when it comes to having separate content marketing strategies for each channel through which they distribute content. The next-most-effective lead gen tactics are paid search (32% vs. 9%) and webinars (30% to 6%). ( Polaris B ).
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