Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

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Examples Influencer Campaign Marketing 126

Keyhole.co

OCTOBER 16, 2023

From keeping your content organized to helping your account grow, Instagram hashtags benefit your social media visibility. But is running behind any and every popular hashtag the right way to go? Today, we’re sharing the ultimate Instagram hashtags guide so you can strengthen your presence on the platform. Here’s how: 1.

Hashtag 52

Hashtag Instagram How To UGC 52

Waxing UnLyrical

JULY 18, 2019

Influence by definition means the capacity to have an effect on the character, development or behavior of someone or something, or the effect itself. Which makes sense given that influencers bridge communications with your publics and help define the public’s attitude and behavior toward your organization’s mission and purpose.

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Influencer Engagement Fashion Retail 211

Keyhole.co

NOVEMBER 7, 2023

This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

JULY 19, 2023

Realtor hashtags are a little like that. The right hashtags put your posts in front of the right people, categorizing them in the places people are looking. The better your hashtags, the more visible you’ll become. After that, you’ll see breakdowns of platform-specific advice for using hashtags to the best of your ability.

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Hashtag Real Estate Social Media HootSuite 80

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. While the impact of influencers in shaping consumer behavior is undeniable, translating it into benefits that resonate with the top brass is key to getting the budgets you need for your influencer program. It has to be strategic.

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Influencer Marketing Collaboration ROI 106

Pam Moore

JUNE 13, 2017

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Even LinkedIn now leverages hashtags and even lets their users search for content using hashtags.

Hashtag 167

Hashtag Social Media Training Instagram 167

Hootsuite

AUGUST 22, 2022

Did you know the technical term for a hashtag is an octothorpe ? Adding relevant hashtags to your LinkedIn posts helps people find you and drives those connections. But which hashtags do you use? How else can you use hashtags, besides in content, to find fellow professional peeps? What are LinkedIn hashtags?

Hashtag 92

Hashtag LinkedIn HootSuite Social Media Management 92

agora pulse

MAY 4, 2016

If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. I’ve been involved in digital conferences like SEJ Summit and Social Tools Summit — and monitoring hashtag activity during and after the events was crucial. This is perfect for events!

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Hashtag Tools Tourism Hotels 156

Keyhole.co

JANUARY 18, 2024

Inspired by influencers and celebrities, people stand for hours in queues, waiting to get their hands on limited-edition items. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market. For example, they even teamed up with Starbucks.

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Influencer Social Media Strategy Marketing 59

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. Case in Point: Event Marketing. Remind People How Useful It Is.

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Team Marketing B2B Eventful 160

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Even LinkedIn now leverages hashtags and even lets their users search for content using hashtags.

Hashtag 108

Hashtag Social Media Training Template 108

Social Media Strategies Summit

OCTOBER 23, 2019

Influencer programs are a shed load of work. It’s this factor, the human factor, that leads marketers to feel unsure about how they can evaluate an influencer program’s success relative to the business goals they are working towards. Influencer marketing is no different. Brand Awareness. Content Engagement.

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Influencer Marketing Authentication Hashtag 117

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 113

Influencer Tools Marketing Software 113

Webbiquity SMM

DECEMBER 6, 2022

Consistently creating posts with punchy copy plus eye-catching imagery and the optimal mix of hashtags isn’t easy, but without the effort, you content will get lost of the deluge of text and graphics shared every day. How Much Budget is Allocated to Influencer Marketing. Per the report, there are: 93.6 575,000 tweets published.

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B2B Social Media Marketing Influencer 225

Socialmedia.biz

MARCH 25, 2021

A company or a person posts a Tweet or an Instagram post that links to a piece of content, followed by a dozen (or unbelievably, sometimes more) hashtags. However, that isn’t meant to be a statement on the effectiveness of hashtags in general. Hashtag usage can be extremely rewarding, but only when it’s done in a smart way.

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Hashtag Brands How To Conference 78

Ignite Social Media

DECEMBER 14, 2022

Leverage Holiday Hashtags . Using hashtags can help brands reach a wider audience and create more engagement around holiday-themed posts. Using trending holiday hashtags such as “#HappyHolidays” or “#ChristmasSpirit” can help brands get noticed. . Brands can also consider creating their own hashtag for the holiday season.

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Social Media Strategy Marketing Hashtag 161

Sprout Social

DECEMBER 11, 2019

Influencer marketing campaigns can bolster our brands’ credibility, extend our message, lower our barrier to amazing content and impact our bottom line. Brand investment in influencer partnerships isn’t the only thing changing. Great influencer marketing campaigns are built on trust.

Influencer 98

Influencer Campaign Marketing How To 98

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Put simply, influencer marketing is a form of marketing where a content creator with a sizeable follower base endorses a product or a brand in exchange for some form of compensation.

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ROI Influencer Marketing Campaign 52

Later

DECEMBER 8, 2019

Influencer marketing is set to become an $8 billion dollar industry in 2020 — so it’s the perfect time to release The State of Instagram Influencer Marketing Report ! . From changes in caption length and hashtags, to post frequency and which types of influencers get the best engagement, we’re revealing all! .

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Influencer Report Instagram Marketing 67

Social Media Strategies Summit

MAY 27, 2022

Hashtags to be used. Make Segmented Lists of Hashtags. Making a list of hashtags is a neat trick that many marketers use. They can create a separate list of relevant hashtags for both and keep it handy for multiple future uses. One of the best types of content to repurpose is influencer-generated content.

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Social Media Strategy Marketing Curation 179

Convince & Convert

DECEMBER 15, 2023

Strategically use hashtags to gain visibility Hashtags aren’t dead , as most people want to believe. There were days when each Instagram or LinkedIn post had 15 or more hashtags and people used them based on popularity and what was going viral. But the way you use them has changed. Now, it’s completely different.

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SEO Social Media Strategy Hashtag 154

Sprout Social

OCTOBER 19, 2023

To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths. In this article, we explore AI use cases in marketing that are top priorities for teams as they tighten their seatbelts for 2024.

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Strategy Sentiment Marketing Analysis 128

Buffer Social

JULY 23, 2019

They say bigger is better … but in the case of influencer strategy , we think the opposite could be true. The latest data shows that micro-influencers, influencers with 10,000 or fewer followers, are getting the best results for brands and businesses. Understanding influencer marketing and micro-influencers.

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Influencer Strategy Marketing Survey 75

Sprout Social

OCTOBER 18, 2023

Find relevant and authentic influencers for partnerships According to a Q3 Sprout Social Pulse Survey of 307 marketers, 81% of respondents say influencer marketing is an essential piece of their social strategy. Social listening can help you unearth relevant influencers to partner with. And this trend is likely to continue.

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Examples Social Media Sentiment Influencer 122

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Need a hand getting your team members on board with an approval workflow? No need to email or Slack your team members to find out. Website links.

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Process Team Social Media Social Media Management 70

agora pulse

JUNE 13, 2020

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Agorapulse.

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Analytics Tools Twitter Hashtag 204

Sprout Social

NOVEMBER 29, 2023

As with any other tool or strategy, there are pros and cons to weigh in how your team will implement automation. From breaking down what hashtags people use to suggesting accounts to follow, bots encourage you to take a deeper dive into your audience’s preferences. We say no—but only if you do it right.

Instagram 115

Instagram Tools Strategy Hashtag 115

The Realtime Report

FEBRUARY 17, 2022

It is advisable to provide your small creative team with complete control over a TikTok application for the best results to submit films rapidly and boost their chances of going viral. Make Use of Hashtags. A brand’s hashtag strategy should include one to two trending hashtags and two to three specialty hashtags.

Brands 91

Brands How To Hashtag Influencer 91

agora pulse

NOVEMBER 10, 2020

The most important social media metrics for your brand depend on what your team wants to accomplish. Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. You can download this free SMART goals guide to help you with that planning. YouTube.

Analytics 179

Analytics Social Media Tools Price 179

Pixlee

OCTOBER 4, 2021

To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. While the influencer marketing industry is expected to reach a market cap of 5.8 While the influencer marketing industry is expected to reach a market cap of 5.8

Influencer 52

Influencer UGC Marketing Authentication 52

Pam Moore

OCTOBER 25, 2020

SocialZoomFactor · Personal Branding: 5 Pillars to Build a Brand of Authority and Influence. Building a personal brand of authority, trust and influence is the dream of many CEOs, CMOs, VPs, Directors, founders, marketers, entrepreneurs and business owners in business today. Do you need a personal brand in business today?

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Influencer Brands Strategy Training 78

Social Media Network Marketing

MARCH 11, 2024

PersonalBrand #BrandStorytelling) Hashtag Hero - Master the Search Game: Hashtags are your key to unlocking new audiences. Research popular hashtags relevant to your niche and use them strategically in your posts. Share your brand story, values, and even a peek behind the curtain. Authenticity builds trust and transparency.

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Engagement Social Media Hashtag Authentication 56

Pixlee

NOVEMBER 25, 2019

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. What is an influencer event? You’re probably wondering what this elusive element to influencer marketing is, right? Well, this trending strategy is an influencer event. .

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Hosting Eventful Influencer Authentication 53

Sprout Social

FEBRUARY 15, 2024

These insights help marketers and larger teams understand exactly what needs to be improved, such as products, price, store locations, customer service or anything else you discover through social listening. In this example, Nike appeals to soccer fans by using a specific hashtag and tailoring the copy and image to soccer players.

Engagement 105

Engagement Tips Loyalty Metrics 105

Sprout Social

MAY 26, 2022

You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Staying engaged in the app as a user and following major influencers is another best practice that helps to ensure you keep tabs on the latest trends. Consider trending and branded hashtags. TikTokDance. motivation.

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Examples Campaign Tips UGC 142

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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Small Business Influencer Template Templates 56