Sprout Social

OCTOBER 18, 2023

Find relevant and authentic influencers for partnerships According to a Q3 Sprout Social Pulse Survey of 307 marketers, 81% of respondents say influencer marketing is an essential piece of their social strategy. Social listening can help you unearth relevant influencers to partner with. And this trend is likely to continue.

Examples 119

Examples Social Media Sentiment Influencer 119

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

FEBRUARY 15, 2024

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Influencers have a dedicated social following of people who trust and value their opinion.

Engagement 103

Engagement Tips Loyalty Metrics 103

Sprout Social

FEBRUARY 1, 2024

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? This qualitative social data reveals customer sentiments, preferences and experiences. Applying these insights impacts your business strategy in two ways: 1.

Social Media 107

Social Media Sentiment Loyalty Microsoft 107

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. That’s the power of brand awareness—it shapes both recognition and perception and influences every customer interaction. Is the influencer partnership driving more brand mentions and positive sentiment online?

Brands 107

Brands How To Sentiment Metrics 107

Sprout Social

MAY 15, 2023

While one tool gives you an in-depth sentiment analysis, another may be much better at predicting trends. Discover key influencers and thought leaders that are leading the conversation, so you know whom to engage. Brand-specific conversations give you more visibility into customer experiences and brand sentiment.

Tools 109

Tools Tweetdeck Brands Sentiment 109

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What is influencer marketing? What influencer marketing goals can be set for holiday campaigns?

Metrics 52

Metrics Influencer Campaign CPA 52

Keyhole.co

FEBRUARY 13, 2024

That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. Twitter social listening guide Now that the benefits of Twitter social listening are clear, another question remains. You will be redirected to the above page.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Convince & Convert

NOVEMBER 30, 2023

And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter. A well-set-up social listening strategy will answer all of these questions and more. Which hashtags are they using? It’s also a process that never ends.

Advertising 105

Advertising Social Media Strategy Tools 105

Keyhole.co

JANUARY 16, 2024

Many brands are already using it to listen in, collect crucial information, and answer those questions that we asked above. It can help answer questions such as: Who is making waves in my industry? For instance, Keyhole’s QuickTrends feature allows you to enter two keywords, hashtags, and brand names and see which is more popular.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

agora pulse

NOVEMBER 10, 2020

Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. Improve customer service. Increase revenue.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

JUNE 13, 2020

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Agorapulse.

Analytics 204

Analytics Tools Twitter Hashtag 204

Oktopost

MARCH 20, 2022

With a Query set up around your brand name, Oktopost will grasp the number and sentiment of social mentions as well as the media coverage across news and blogs, while also giving you a location breakdown and the most used words mentioned in connection with your brand. Tracking customer conversations, industry trends, and influencers.

Conversation 118

Conversation Sentiment B2B Module 118

Keyhole.co

DECEMBER 15, 2023

Leverage influencers for leads: The service helps brands connect with relevant influencers who can then help boost sales leads. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. You need to gauge and analyze the overall sentiment of online conversations related to your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Convince & Convert

OCTOBER 30, 2017

Years ago, in the early days of social’s prevalence in society, brands recognized their buyers were spending more and more time on social, and they asked the obvious question: “What’s everybody saying out there?” Industry/brand influencers: 60%. Customer Requests, Questions, and Concerns. Industry and Brand Influencers.

Brands 193

Brands Sentiment Influencer Survey 193

Sprout Social

OCTOBER 15, 2020

You can also keep an eye on potential crises and respond to questions or criticism before they get out of control. You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment.

Brand Monitoring 140

Brand Monitoring Brands Sentiment Reputation 140

Keyhole.co

FEBRUARY 3, 2024

Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. The bottom line is you need to do sentiment analysis to check if your share of voice is positive or negative. Try to look for influencers whose content and values closely align with your brand’s values and content.

Social Media 59

Social Media How To Metrics Sentiment 59

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Influencer tweets increase purchase intent 5.2X

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships. Influencer tweets increase purchase intent 5.2X The result is over 3.5

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

JANUARY 6, 2021

To save time, set up saved replies to send in response to common questions or comments. Monitor Hashtags. Then open your social listening dashboard and go over the hashtags and keywords you’re tracking. Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Keyhole.co

JANUARY 20, 2024

You can share posts from other brands to build good relationships with them and their fans, expert opinions that are relevant to your industry, posts by influencers you work with or would like to work with, and user-generated content from your customers. You can also ask micro-influencers to do Facebook Lives to promote your small business.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Brands should track everything from shout-outs and reviews to questions and complaints. Keyhole’s monitoring abilities are primarily focused on helping brands find influencers to work with.

Campaign 123

Campaign Social Media Tools Hubspot 123

agora pulse

AUGUST 17, 2020

Number (and sentiment) of your customer support emails. But when you add fewer customer support emails as a supplementary goal, your social media managers are going to be encouraged to develop a more personalized approach, where they will have to engage with the community, address customers’ concerns, and answer their questions.

Social Media 171

Social Media Strategy Marketing How To 171

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. Authentic customer demos and routines: Zara There’s a reason why 81% of social marketers describe influencer marketing as an essential part of their strategy. This effectively makes their audience feel seen and connected to the brand.

Strategy 121

Strategy Brands Content UGC 121

Keyhole.co

MAY 16, 2023

Even influencers can track negative comments or rumors about their personal branding online and respond to them before they damage their reputation. Influencer outreach Want to know which influencers can help you promote your brand or product? If someone complains about your customer service, the sentiment is negative.

Tools 52

Tools Sentiment Analysis Metrics 52

Sprout Social

FEBRUARY 22, 2019

From shout-outs and questions to customer complaints and concerns, having a strong pulse on what your followers want is always a plus. Determine your overall brand health and sentiment. Identify potential customers, partnerships and influencers. Identify potential customers, partnerships and influencers.

Instagram 106

Instagram Sentiment Hashtag Analysis 106

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. In essence, social listening is all about extracting answers to key questions about your industry and using this to define how you will create content for lead generation.

Social Media 62

Social Media B2B Sentiment How To 62

agora pulse

JUNE 5, 2020

Monitoring your engagement rate over time can help your brand stay relevant , even as audiences grow and sentiments change. Influencers may also check your engagement before deciding to partner with your brand. More common with influencers: Engagement Rate by Audience = (Likes + Comments) / Followers x 10. Social proof.

Instagram 127

Instagram Engagement Hashtag Meme 127

Keyhole.co

APRIL 26, 2023

Do you frequently host hashtag challenges as well? Track all your campaigns along with influencers using Keyhole! Track your hashtag campaigns with Keyhole 3 Must-use TikTok analytics tools for easy metrics tracking The free native tool is great for basic TikTok analytics.

Metrics 52

Metrics Analytics Tools Overview 52

Sprout Social

FEBRUARY 20, 2020

This made the answers to the questions we asked about their challenges much richer,” said Samuels. . Improve sentiment around customer service. Find influencers to partner with. You can also find a high-level overview of sentiment, calculated by the p ercentage of positive, negative or unrated messages in your Topic. .

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features. Stay on top of any keyword or hashtag with Keyhole’s robust tracking capabilities.

Industry 52

Industry News Google Brands 52

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

JANUARY 21, 2021

Start with sentiment analysis to assess your current brand health. This is where conducting sentiment analysis comes in handy. Using context from comments, questions and conversations via social media, tools like Sprout can translate your mentions into messaging data. Did people talk about your biggest marketing pushes?

Sentiment 133

Sentiment How To Marketing Analysis 133

Keyhole.co

MARCH 14, 2023

For one, monitoring sentiments around your brand t o oversee your overall brand health , as well as track web mentions. Keyhole w ill also identify the influencers sharing Instagram posts with certain keywords or hashtags. This way, you can spot out the best influencers for your brand and see their engagement rates, reach, etc.

Metrics 52

Metrics Analytics Instagram Tools 52

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Pros: The interface is user-friendly.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

FEBRUARY 6, 2023

Do you frequently host hashtag challenges as well? Track all your campaigns along with influencers using Keyhole! Track your hashtag campaigns with Keyhole 3 Must-use TikTok analytics tools for easy metrics tracking The free native tool is great for basic TikTok analytics.

Analytics 52

Analytics Overview Metrics Hashtag 52