Social Media Strategies Summit

SEPTEMBER 23, 2022

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. That’s not all down to its social media presence. But in an increasingly online world, social activity plays an important role. Teens loved it.

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Education Examples Content Nielsen 163

Webbiquity SMM

FEBRUARY 20, 2014

Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. 8 Twitter Tools Every Content Marketer Should Have by Streetwise Media.

Review 189

Review Tools TweetBeep Twitter 189

Buffer Social

APRIL 9, 2019

Only 10% of customer messages are answered on social media. We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Keep reading for the blueprint on how we manage our social media responses : 1,500 customers helped each week.

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Team Social Media FAQ Sample 70

Buffer Social

SEPTEMBER 15, 2016

What does it take to get hired as a social media manager? Perhaps you’re looking for a job in social (or perhaps you’re hiring for one). There are a ton of different factors that could go into a successful stint on ever-changing social media. The goal-setting strategies of social media results (11:36).

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Social Media Management Hubspot Social Media How To 40

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

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Social Media Strategy HootSuite How To 105

Janet Fouts

MARCH 6, 2013

The popularity of Instagram is clear, and if you are inclined to snap photos and share them with your friends and customers on social networks you can make your business more social and build a powerful sharing community on Instagram quickly. Hashtags exist on several platforms. Measure the other networks too.

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Instagram Eventful Hashtag Hubspot 143

Buffer Social

JULY 16, 2018

In our latest episode of The Science of Social Media , we’re exploring tons of detailed tips, strategies, and best-practices for how businesses can sell on Instagram like the pros. Selling on Instagram: How to Use Instagram’s Shoppable Posts – HubSpot Blog. Let’s dive in! Hailley : Hi everyone!

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Instagram Strategy Tips How To 75

Buffer Social

OCTOBER 14, 2019

As ever, a ton is happening in the world of social media , and it can be hard to catch every story. So we want to highlight some of the biggest news items from recent weeks that might impact your social media marketing. Social media news item #1. Social media news item #2. You’re right.

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News Facebook Survey Hubspot 63

Social Media Strategies Summit

OCTOBER 7, 2022

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. If planning is a problem for your team, it’s time you start using a content calendar for social media.

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Template Templates Content Small Business 224

ProBlogger

AUGUST 13, 2015

The theme is “shine” and I hear Darren’s got something extremely eye-catching up his sleeve to wear – make sure you’re following the #PBEVENT hashtag on social media to see for yourself! Focus on Growing Subscribers // Hubspot. Hubspot tells you how to make it a priority.

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Hubspot HootSuite Community building Blogger 20

Bare Feet Studios

OCTOBER 12, 2010

First let me thank Quincy Solano and team from Technology News Bytes and our own Social Media Club Hawaii for creating a high energy event! I made sure to put up an advance slide listing my Twitter handle and the hashtag for the day, #HISMS. Or Hubspot. Principles of Social Media Practice: Transparency.

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Upcoming Flickr Conference Energy 67

Pam Moore

JULY 8, 2019

5 Ways that Social Media Marketing Software Can Fail You. There’s no denying that social media marketing software can be an enormous asset to businesses of all sizes, creating, publishing, and even reviewing the performance of their content easier and quicker. Social media software can fail you.

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Software Social Media HootSuite Marketing 113

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

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Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Showcase reviews: Buffer Social, BuzzBlogger, Cent Muruganandam, Social Media Explorer. And the top tweets by influencers (that include that specific hashtag).”

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Tools Twitter Sample Samples 100

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Rolls Out Cover Photos: How to Add Yours Today by HubSpot.

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Tools Twitter Tips HootSuite 192

Webbiquity SMM

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

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Tools Twitter Tips Statistics 207

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Buffer Social

MAY 18, 2017

Managing a social media strategy is consistently challenging for individuals and businesses of all sizes. Continually measuring your ROI and social analytics. Added to that, each major social network has continued to diverge both in how they are set up and what your audiences expect on each one. – Instagram.

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Instagram Twitter Facebook How To 111

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Social Media 207

Social Media Tools Netvibes Sample 207

Webbiquity SMM

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more.

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Tools Twitter Tips B2B 201

Sprout Social

APRIL 25, 2017

Content is the lifeblood of social media marketing. If you don’t have anything worth sharing, you’ll never be able to build an audience, earn traffic or maximize your social media ROI. Not every blog post will resonate on social media. Your Social Media Followers. But not to worry.

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How To Forums Hubspot Statistics 111

Rebekah Radice

JUNE 1, 2015

In a recent HubSpot survey, 65% of respondents admitted to being visual learners. To answer those questions and get a better look at the effect of visual marketing on social media, HubSpot teamed up with Market Domination Media to create the Infographic below. Visual Content Gets More Social Shares.

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Engagement Content Hubspot Template 143

Webbiquity SMM

JANUARY 31, 2011

40 useful things you can share on Twitter besides blog posts by Social Media Today. 7 Really Cool Things About the New Twitter by Social Media Today. .&# 7 Really Cool Things About the New Twitter by Social Media Today. 8 Ways to Not Get ReTweeted by HubSpot Blog. by Sexy Social Media.

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Tools Twitter Tips Hubspot 193

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Personal branding.

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LinkedIn Microsoft B2B Marketing 112

Buffer Social

JUNE 12, 2016

Follower count is one of the metrics we keep a close eye on with our social media reports and audits. There is a lot of great advice on how to grow your followers on social media (much of which I’ll relay below), and at Buffer we’ve always been interested in the research behind the advice. Use hashtags.

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Twitter Strategy Instagram Facebook 81

Kikolani

FEBRUARY 18, 2016

Diving into the Social Media pool was like taking a dip in shadowy shark infested waters to me. Most people are busy, and that’s the first worry in joining social media. If you’re younger, or big in tech, maybe social is no thing. Why plunge in and test the social media waters?

Social Media 108

Social Media Hashtag Twitter Research 108

Webbiquity SMM

MARCH 27, 2017

Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention. Fortunately, social media management tools are increasing in number and sophistication as well.

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Social Media Management Tools Social Media Radian6 0

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location.

Engagement 97

Engagement Twitter Hashtag Travel 97

Buffer Social

JULY 14, 2016

Social media has been proven to influence purchase decisions. Some large brands also choose to include a brand hashtag within their bio (for example, Nike Basketball below). At Buffer, we keep it simple and use our logomark over a plain white background on Instagram and all other networks: Your link. (source: Forrester ).

Instagram 40

Instagram Marketing Hashtag Feed 40

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location.

Engagement 60

Engagement Twitter Hashtag Travel 60

Sprout Social

DECEMBER 20, 2022

If you feel like posting, replying to followers and manually generating reports on every social media account you own is too much, we agree. The good news is that with social media automation tools, repetitive or manual tasks that took you hours are now done within a few minutes. Sprout Social. Customer care.

Social Media 94

Social Media Tools Sentiment Small Business 94

Buffer Social

SEPTEMBER 25, 2023

AI tools have helped me add a dynamic touch to my content, from writing captivating social posts to creating or editing eye-catching images. It has also helped me double my social media content production. AI content creation tools can help you here, especially when saving time in social media post creation.

Social Media 97

Social Media Meme Content Sentiment 97

Buffer Social

SEPTEMBER 22, 2017

Maybe this sounds familiar to you: I used to log in to each and every individual network to compose new posts , check what’s happening in my streams, follow up on conversations and follower requests, and basically perform any other little bit of social media management that was on my plate. The 6 best social media tools.

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Social Media Tools Strategy Social Media Management 112