5 Ways that Social Media Marketing Software Can Fail You

Pam Moore

Look for evidence of features that standard native analytics won’t have, like hashtag reports or details about your audience’s demographics or activity. . 5 Ways that Social Media Marketing Software Can Fail You.

Best Business Blogging Guides and Tips of 2010

Webbiquity SMM

The brilliant Joe Pulizzi shares his list of 35 “common and some uncommon&# methods for promoting a blog, from putting your blog URL on your business cards and leveraging Twitter hashtags to showcasing employees and using the blog as your customer FAQ.

Tips 190

Why Engagement On Your Social Platforms Is Important For Your Next Trade Show

Webbiquity SMM

In order to maximise this kind of engagement and keep conversation in one easily accessible place, it’s essential to make good use of hashtags. Generally speaking, most trade shows will have their own hashtag, which can be used by exhibiting companies. Guest post by Reno Macri.

How #EveryMoveCounts Dominated NCAA Final Four Conversation

Convince & Convert

This translated into a hashtag, #EveryMoveCounts, which was used wildly throughout the Final Four tournaments: And spectators were undoubtedly following along. ” For years, HubSpot has been praised for its laid-back, open-space culture. Degree’s #EveryMoveCounts.

Best Twitter Guides, Tips and Tools of 2010

Webbiquity SMM

8 Ways to Not Get ReTweeted by HubSpot Blog. Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December.

Tools 232

The Void That Twitter Could Leave

Twist Image

Case in point: this week, I presented at Hubspot 's massive Inbound event. By simply looking on Twitter for either mentions of me or the hashtag #INBOUND16, you can see the pulse of the event, the feedback, and more unfold before your very eyes. hubspot. hubspot inbound. Dear Twitter, please don't go. These are dangerous times for Twitter. The public markets are no longer in love (their market cap has been dropping).

3 Facebook Search Tips You Might Not Know About

agora pulse

Let’s say you’ve found that 50% of your ideal client base tend to love HubSpot. You can try a search string like “people who like HubSpot” to find some of those people and check out what other interest they have. Hashtag research.

Tips 157

Don’t automate your content, humanize it

SocialFish

Coca-Cola recently launched their #MakeItHappy campaign, which invited folks on Twitter to reply to a negative tweet with that designated hashtag. This post originally appeared on the Fixation blog.

How to Get Hired as a Social Media Manager (and Then Rock the Job Once You Have It) [SSM03]

Buffer Social

We had the privilege of speaking with HubSpot VP of Marketing Meghan Keaney Anderson about the specific attributes she looks for when hiring social media managers, as well as how a highly successful startup like HubSpot views social media marketing. HubSpot.

The 32 Best Twitter Marketing Tools

Webbiquity SMM

HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” And the top tweets by influencers (that include that specific hashtag).”

Tools 274

Six Stellar Twitter Tools and Reviews

Webbiquity SMM

3 Very Useful Twitter Hashtag Analytics Tools by Razor Social. At last check, the site worked well for capturing individual Twitter feeds, but hashtag support was temporarily out of order.

Review 205

4 Free Social Media Spring Cleaning Tools

Firebelly

For Blogs: HubSpot’s Website Grader. Simply enter your blog URL, click ‘Get Your Answer’ and the HubSpot Website Grader will give your blog a grade on a scale from 1-100. Spring has sprung and it’s time to clean up your social media channels!

Tools 141

10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ). Don’t create custom hashtags. Instead, use hashtags that are already popular and align with your brand.

33 Instagram Hacks You Wish You Knew Sooner

Later

From knowing how to add line breaks to your Instagram captions, hiding hashtags in your Instagram Stories, or how to respond to Instagram DMs in just two taps — we’ve got tons of great Instagram hacks to help you work faster and smarter! . Posts with hashtags get 12.6%

Instagram bio ideas and tips for maximizing your account

Sprout Social

Share your hashtag? For example, Yeti encourages followers to share photos featuring its products coupled with the #BuiltForTheWild hashtag. Feature your branded hashtag(s). Of course, hashtags are central to your Instagram presence. Hashtag.

Does My Business Need to be on Twitter?

yMarketingMatters

The great hashtag feature keeps you up to date with latest trends and news worthy events. Use hashtags for your business to increase your exposure and followers. Use hashtags with your keywords and stay on top of the trending hashtags as well.

How the Twitter Timeline Works (and 6 Simple Tactics to Increase Your Reach)

Buffer Social

According to HubSpot’s research, videos are one of the top content types that people want to see more of in the future 7 HubSpot , 2016. Use hashtags strategically. The hashtag was created on Twitter and remains to be an effective tactic when used appropriately.

7 B2B Brands Using Instagram the Way You’re Supposed To

Convince & Convert

Hubspot Provides Value through Rich Content. HubSpot consistently provides value to its followers on Instagram by posting informational content. Noticeably absent: Blatant marketing for HubSpot! HubSpot doesn’t try to use this as an opportunity to plug their own product.

B2B 124

Are You Listening? The 20 Best Social Media Monitoring Tools

Buffer Social

To “listen”, businesses use social media monitoring tools to collect social mentions and track keywords, hashtags, and URLs that they are interested in. HubSpot. Hashtag tracking for Twitter, Instagram, and Facebook. For each feed, you can add up to 50 users and 20 hashtags.

Tools 99

The Ironic Beauty Of Google Indexing Tweets And Why Content Marketers Should Pay Attention

SocMed Sean

Don’t get lost over there at the HubSpot site, though, if you’re interested in learning why this is such an ironic situation. Twitter even arranges links into nice little categories through the use of hashtags.

Google 226

How to Prevent Social Media Spam from Damaging Your Brand

agora pulse

Cut down on the #hashtags. If you manage an Instagram account for your brand, then there’s no doubt you’ve used hashtags to increase your reach and gain new followers. The following is a guest post by Max Greene of Muffin Marketing.

Brands 154

25 Free Digital Marketing Tools for Nonprofits

Waxing UnLyrical

Hubspot Blog Topic Generator : Sometimes your brain is so full of all the tasks that you need to get done you just need something to help you generate ideas of what to write about. With the Hubspot Blog Topic Generator. Guest Post by Laura Petrolino.

Tools 210

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Tagboard uses hashtags to search for and collect public social media within seconds of being posted to networks like Twitter and Facebook. Simply enter a hashtag and tagboard will pull in great content from across the web.

Tools 271

How to Craft the Perfect Post on Facebook, Twitter and Instagram

Buffer Social

Some examples of this include: Adding hashtags to posts on Twitter and Instagram. Hubspot discovered that emojis in your post can increase likes by 57 percent, comments by 33 percent and shares by 33 percent over posts without them. Add hashtags.

CPA 104

How To Use Agorapulse To Promote Your Next Event

agora pulse

You are responsible for building awareness, selling tickets, managing attendee queries, keeping the momentum going during the event, ensuring that people are using the right hashtag and dealing with issues that arise. During the event it’s all about your own hashtag.

20 Creative Ways to Use Social Media for Storytelling

Buffer Social

Another way to curate user-generated content is to create a branded hashtag for a story that you want to tell. TOMS does this with its annual One Day #WithoutShoes campaign , and in 2016, this hashtag campaign generated 27,435 Instagram posts from its customers. Spread your own hashtag.

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity SMM

Twitter Rolls Out Cover Photos: How to Add Yours Today by HubSpot. ’ This can be very handy when trying to discover new content or follow a trending topic”) and how brands are likely to respond to this through targeted use of hashtags and keywords.

Tips 227

28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

Catherine Lockey helpfully walks new Twitterers through the process of getting started and building a following on Twitter, from opening an account and creating lists through DMs, retweets, hashtags, post frequency, following back and more. It’s easier to promote hashtags, Twitter chats and special promotions specific to the brand.” ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. The original hashtag wiki.

Tools 204

Instagram Stories Stickers: 8 Features That Are Perfect For Businesses

Later

Instagram Stories Stickers #3: Hashtag Stickers. Much like location stickers, when you tag your story with a hashtag sticker, other users will be able to see and engage with your story on that hashtag’s page. .

How to Sell on Instagram: A Stories Strategy That’s Generated ‘Hundreds of Thousands’ in Sales

Buffer Social

When it comes to revenue generated directly from Instagram “it would be in the hundreds of thousands,” he revealed (Kettlebell Kings uses Hubspot to track its conversions). This post is part of our Instagram Marketing Strategy series.

5 Steps to Get Massive Engagement With Your Visual Content

Rebekah Radice

In a recent HubSpot survey, 65% of respondents admitted to being visual learners. To answer those questions and get a better look at the effect of visual marketing on social media, HubSpot teamed up with Market Domination Media to create the Infographic below.

I Read More Than 20 Instagram Studies so You Don’t Have to. Here’s What I Found.

Buffer Social

Using both hashtags and location tag drives the most engagement. Using both hashtags and location tag drives the most engagement. Unlike other social media platforms like Facebook, hashtags are a norm on Instagram. But you want to be mindful of not overusing hashtags.

Study 105

The Ultimate Guide to Getting on the Instagram Explore Page

Later

Plus, there’s also a list of hashtags you might find interesting to give you more ways to explore your interests. If you’re a brand looking to get on the Instagram Explore page, it’s more important than ever to focus in on your niche topics and use hashtags to help categorize your posts ! #3:

How to Sell on Instagram: A Stories Strategy That’s Generated ‘Hundreds of Thousands’ in Sales

Buffer Social

When it comes to revenue generated directly from Instagram “it would be in the hundreds of thousands,” he revealed (Kettlebell Kings uses Hubspot to track its conversions).

The Ultimate Guide to Instagram Analytics: Metrics, Insights, Tools, and Tips

Buffer Social

Branded hashtags: The number of Instagram posts with your branded hashtags. You can use it to analyze your Instagram account or track a hashtag on Instagram. Top hashtags by engagements. Hashtag tracking. Number of posts with the hashtag. Top hashtags.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

You can also search for specified hashtags on several social networking systems, including Google+ and Vine.”

Review 284

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Tweets with 1-2 hashtags get 21% higher average engagement than those with none; but tweets with more than 3 hashtags get 17% less engagement. HubSpot ). HubSpot ). HubSpot ). HubSpot ). HubSpot ). HubSpot ).

The Case for Influencer Marketing (and How it Will Change Your Business)

Rebekah Radice

Source: Hubspot. If it’s Instagram, you can do a search for your niche hashtags and look at the top nine “trending” posts. Did you know that 92% of people trust recommendations from individuals over brands? It makes sense if you think about it.

9 Critical Components of a Successful Social Media Strategy

Social Media Strategies Summit

What social activities (platforms, hashtags, accounts) should be used to reach them? Here are a couple resources to get started building your audience personas: Hubspot Persona Tool. Hashtag usage. How are you using hashtags and what do they look like within a post?

How Your Business Can Survive the 2018 “Facebook Apocalypse”

agora pulse

Mike Stelzner from Social Media Examiner was the first one to go Live on Facebook about this and used the hashtag #FacebookZero to describe his feelings about it. The sky is falling! The end is nigh!! This is #FacebookZERO!! It’s a Facebook Apocalypse!

5 Tried and True LinkedIn Tips to Grow your Company Page Followers 600% Faster

Buffer Social

Hashtags : A great way to increase the visibility of your content to new audiences. 20+ Key Social Demographic Facts, Facebook Q1 Earnings Report is Here, What Elon Musk Taught the Co-Founder of HubSpot, & More!

7 Tips for Reposting Instagram Stories & User-Generated Content

Later

When you see a post in your feed from another profile that you’d like to share on your account (like someone using your brand hashtag or tagging you in a post), it’s super simple to share that post with your audience on Instagram Stories. Plus, you can then add stickers, GIFs, text, hashtags, and mentions to your Instagram Stories post.

UGC 75

13 Powerful Takeaways From the #Inbound13 Marketing Conference

Writtent Blog

HubSpot’s annual gathering, held in Boston, drew an astounding 5,300 marketing professionals from 34 countries worldwide. The conference was kicked off with a truly inspiring video on inbound marketing created by HubSpot’s team: The moral? Did you attend HubSpot’s Inbound 13 Conference?