article thumbnail

Social Media Intelligence: What It Is & Why You Need It

Hootsuite

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. 4 main components of social media intelligence Social media intelligence is composed of four main components: monitoring, collecting, analyzing, and taking action. Try for free 2.

article thumbnail

Why You Should Be Investing In Visual Content for Social Channels

Waxing UnLyrical

Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation. Madewell uses the hashtag #everydaymadewell to encourage shoppers to share images of their purchases for a chance to be featured on the “Your Pics” tab of the site. Visual content is highly measurable.

Content 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The State of Instagram Influencer Marketing (+ Free Report)

Later

From changes in caption length and hashtags, to post frequency and which types of influencers get the best engagement, we’re revealing all! . Hop over, click “play” and envision me doing laundry in a hotel bathtub if you need a smile! Influencer Marketing Report Trend #3: Instagram Hashtags are on the Rise . And that’s not all.

article thumbnail

How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

That’s why big brands like Under Armour and Kimpton Hotels do it. Not to mention, the Director of Social Media at Kimpton Hotels and Restaurants, Whitney Reynolds says “Social media’s peer-to-peer content informs and inspires purchasing decisions because of its authenticity and first-person storytelling capabilities…”.

article thumbnail

3 Simple Ways to Encourage Your Audience to Create More User-Generated Content

Pixlee

Content Scheduling : Schedule UGC to post on your brand’s social profiles according to your content calendar, and update live site widgets instantly. Campaign Management : Create, launch, and track specific campaigns with branded hashtags to encourage more UGC collection. Run a Social Media Contest to Collect Content.

UGC 52
article thumbnail

Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S. gamers ages 10 to 65, play games on social networks or casual game websites. 3 Ideas for Gamifying Customer Service. Rewards for Using Self-Service Channels.

CSR 127
article thumbnail

Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S. gamers ages 10 to 65, play games on social networks or casual game websites. 3 Ideas for Gamifying Customer Service. Rewards for Using Self-Service Channels.

CSR 126