Pixlee
NOVEMBER 15, 2018
The NYTimes defines nanoinfluencers as social media users with between 1,000 and 5,000 followers — who can drive sales and brand loyalty. Brands have the opportunity to leverage that content to provide a degree of authenticity to marketing campaigns, building customer loyalty in ways that larger- scale marketing efforts cannot.
Pixlee
APRIL 2, 2019
Brand Loyalty. When brands involve communities in an authentic and transparent way, they can boost company loyalty on the whole. Effective community marketing managers should find ways to maximize UGC by encouraging hashtag use, creating contests, and then using this content in larger marketing efforts. Empower Influencers.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
AUGUST 10, 2016
Visual content builds trust & loyalty. Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation. Madewell uses the hashtag #everydaymadewell to encourage shoppers to share images of their purchases for a chance to be featured on the “Your Pics” tab of the site.
Pixlee
APRIL 11, 2017
Branding is a daily commitment to building customer loyalty for the long term. Loews Hotels executes this expertly with its hashtag campaign #TravelForReal. It influences every step of the consumer’s experience, from customer service support to their actual thoughts on the product. Marketing is a push for a one-time conversion.
Convince & Convert
MARCH 28, 2012
Something like what TopGuest is doing for hotel guests – rewarding customers when they check in to properties – or how Virgin America’s Elevate program rewards their customers with miles by checking in when they arrive at the airport. Increased Loyalty - Gamification of customer service will drive engagement and brand loyalty.
Convince & Convert
MARCH 28, 2012
Something like what TopGuest is doing for hotel guests – rewarding customers when they check in to properties – or how Virgin America’s Elevate program rewards their customers with miles by checking in when they arrive at the airport. Increased Loyalty - Gamification of customer service will drive engagement and brand loyalty.
Pixlee
APRIL 11, 2017
Branding is a daily commitment to building customer loyalty for the long term. Loews Hotels executes this expertly with its hashtag campaign #TravelForReal. It influences every step of the consumer’s experience, from customer service support to their actual thoughts on the product. Marketing is a push for a one-time conversion.
Expert insights. Personalized for you.
63 
Let's personalize your content