Koka Sexton

DECEMBER 20, 2009

Twitter Handbook From Deb Micek and Warren Whitlock: Get this free PDF e-book, a comprehensive introduction and overview on Twitter and how you can use it to improve the way you do business and market online. Why Brands ABSOLUTELY DO Belong on Twitter From Mashable: Article discussing the benefits and value of brands using Twitter.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

Twitter Handbook From Deb Micek and Warren Whitlock: Get this free PDF e-book, a comprehensive introduction and overview on Twitter and how you can use it to improve the way you do business and market online. Why Brands ABSOLUTELY DO Belong on Twitter From Mashable: Article discussing the benefits and value of brands using Twitter.

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

JULY 21, 2009

If you have many customers, it is a cost you should be willing to invest in for what I believe is to be a positive ROI. And if you don’t have enough people, then you should staff up. Reply Ely Rosenstock July 22, 2009 at 7:08 pm Good response. The onus is on the company to make the customer feel like they matter.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Measurement and ROI Measurement Strategies for 5 Social Media Goals (PR Communications): John Cass talks about the various goals you might get through social media and the various ways to measure these goals. Are We Too Worried with Finding the ROI of Social Media? Measuring Social Media ROI: Does Size Matter?

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MARCH 17, 2010

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. ROI… Reply Itamar Kestenbaum March 23, 2010 at 3:23 am Yes – it is a 12.5% Make sense?&# If $200 is spent to make $225.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Reply Gab "SEO ROI" Goldenberg February 6, 2008 at 5:44 pm Be proactive about it, like Dreamhost. SEO is all about manipulating the search results for profit (however much you hide that fact, it’s true) and you should always bear in mind what the consequences of your actions will be. PS – hope you’re feeling better now!

Reputation 125

Reputation Chemicals Issues Consultant 125

Sprout Social

OCTOBER 26, 2021

This number will allow you to calculate the ROI from your social recruiting efforts. Referral programs increase hiring frequency, provide access to better candidates, produce greater ROI and reduce turnover. Conversions: How many applications were filled out and submitted from social referrals?

Applications 110

Applications Cost Team LinkedIn 110

Techipedia: Tamar Weinberg

MAY 5, 2010

How do I know if there’s ROI in Facebook? I like the idea of a promotion for Facebook fans only in order to measure your ROI and link promo codes or specific promos to that page specifically. I always point to my social media etiquette handbook on what it means to do things wrong. You can elect to do this one of two ways.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JUNE 16, 2010

Are you getting ROI on your investments on the social web? Building relationships takes time so you have to give it enough time before you will see good ROI. Are you reaping great benefits from your social efforts? Don’t give up if the results are not good. Social Media marketing is about building relationships and conversations.

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: Measurement and ROI. Social Media: Measurement and ROI. Sexy Numbers: Measuring ROI in Social Media Campaigns (ReveNews): This article has some great insights on how you can tackle that elusive ROI question. Can You Measure the ROI of Your Social Media Marketing? Social Media: General. This is it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JULY 8, 2008

.&# It’s the listening, charting social maps, drafting strategies for meaningful engagement, understanding our relevance in the short and long tail, and the definition of metrics and ROI that count for everything to businesses and respective decision makers these days. Tamar is also the author of The New Community Rules (July 2009).

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 10, 2010

I was excited at the prospect that there might be some freedom for someone who was forced to clearly break every rule that was in the ethical Internet Marketing handbook. Lots of promises, not much skill, close to zero ROI. Rather recently, she told me that she had enough and was going to quit.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 24, 2008

Reply Gab from SEO ROI December 20, 2007 at 8:33 pm Aaaaaaaaaaaaaaaan Tamar’s back to being critical of Digg. Reply Gab from SEO ROI December 20, 2007 at 8:36 pm @ Lyndon: I think that’s the most powerful, cutting, poignant criticism and statement anyone could possibly make about Digg. Love this side of you Tamar!

Digg 104

Digg Buy StumbleUpon Web 2.0 104

Social Media Strategery

APRIL 2, 2010

Web 2.0 … The Machine is Us/ing Us by Michael Wesch Don’t try to be a social media guru like this guy (Warning: NSFW language) Social Media ROI by Socialnomics – wondering whether social media is worth the effort? link to post]) – Posted using Chat Catcher [link] Zalicious (Matt Z) Twitter Comment This is the ultimate handbook!

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Techipedia: Tamar Weinberg

JANUARY 14, 2009

What is the ROI for Social Media? How to Measure Social Media ROI for Business : Aaron Uhrmacher explains the factors you must consider to see if your social media campaign has had an impact. Social Media ROI : Janet Fouts explains other ways to calculate your ROI on social media. Scared of Social Media?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

I’ve never quite said that metrics, ROI, etc. I’ve used the examples above simply to say that I know that some companies do this. It’s not an explicit endorsement of these tactics. is the essence of social media, but it’s certainly part of it if you want to be called a “marketer.&#

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

JULY 30, 2010

Reply Gab from SEO ROI November 28, 2007 at 12:39 am Wow. So the guy wanted to promote it, didn’t want to steal it from initial owners so he just duped it. It’s his show, he makes the rules in his house. Deal with it and/or carry on! Talk about an eye-opener. Tamar is also the author of The New Community Rules (July 2009).

Digg 100

Digg Reddit StumbleUpon URL 100