Waxing UnLyrical
FEBRUARY 25, 2013
Boiled it down back to the basics of communications – the objectives… - focused on this – PR is about getting the right message to the right target audience to achieve an objective…whatever that may be – footfall, sales, share price, downloads, reputation change etc. Also, congratulations to Fleurie Amorette (a first-time chatter!)
Ari Herzog
APRIL 16, 2012
One day after class, a student told me that the handbook was worth the price of the entire class! Fleshing out the handbook into a book seemed to make sense. Heft equals price point. I had been teaching some social media classes and developed a little guidebook to help my students remember key ideas and terms.
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Twist Image
FEBRUARY 26, 2012
From choosing the right services to offer and finding the proper pricing structure, to being able to clearly identify your services to your clients and potential clients, it's a complex business to build and (sometimes) an even harder business offering to sell to clients. The answer is not as obvious as it used to be.
Ari Herzog
APRIL 16, 2012
One day after class, a student told me that the handbook was worth the price of the entire class! Fleshing out the handbook into a book seemed to make sense. Heft equals price point. I had been teaching some social media classes and developed a little guidebook to help my students remember key ideas and terms.
Ari Herzog
DECEMBER 15, 2011
One day after class, a student told me that the handbook was worth the price of the entire class! Fleshing out the handbook into a book seemed to make sense. Heft equals price point. I had been teaching some social media classes and developed a little guidebook to help my students remember key ideas and terms.
Keyhole.co
NOVEMBER 8, 2023
This approach will take a little longer, but this is a price worth paying to ensure compliance. It’s well worth creating a social media compliance policy or handbook for your organization, and making it accessible to all employees who might post on your networks. Organize a process for approving posts before they go live. Definitely!
Webbiquity SMM
NOVEMBER 2, 2010
With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Her detailed descriptions of what can be measured on each type of social media site alone is worth the price of the book (at least).
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