AMA Handbook of Public Relations Published
Bill Hartzer
MARCH 4, 2010
But since the birth of social media, citizen journalism and an ever-evolving world of online communications, we are facing new challenges more complicated than ever before. Dilenschneider gives veterans and neophytes in the industry the information they need to succeed in THE AMA HANDBOOK OF PUBLIC RELATIONS (AMACOM; February 28, 2010; $35.00
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