12 Guidelines for Corporate Social Media Policies
MARCH 9, 2010
Welcome to the era of Socialism in Communication. While social media is liberating brands and opening up new grass-roots level channels for connecting with the consumers, it is also posing new challenges for companies in terms of managing and controlling all that free flowing external communication. Here is how I categorize their approaches: 4 Corporate Approaches toward Social Media Participation. 12 Tips for Corporate Social Media Policy Guidelines.
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