How to Create Facebook House Rules or Community Guidelines

Harp Interactive

Blog Facebook How To Policy Social Media Marketing Facebook community guidelines Facebook house rules how to set up Facebook Community Guidelines How to set up Facebook House RulesDoes your Facebook Page have Rules or is it a free-for-all?

Google Quality Rater Guidelines 2014

Bill Hartzer

I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. Now, I have gotten a copy of the guidelines, and have set up the “pay with a tweet” service in order for you to download a copy of this document.

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12 Guidelines for Corporate Social Media Policies

Harp Interactive

While wide social media participation offers innumerous advantages to companies and brands it also requires constant monitoring and the need to provide clear guidelines to all participants to protect both the employees and the company. 12 Tips for Corporate Social Media Policy Guidelines.

How to Comply with FTC Guidelines

Convince & Convert

To expand on yesterday’s post on how brands are balancing good marketing with lawful compliance , I interviewed a brand who emphasizes ethical marketing and double checks that all of their blogger outreach complies with FTC Guidelines.

Altimeter Report Provides Facebook Page Guidelines, Benchmarks

Dave Fleet

In the latest of a series of practical and helpful resources for marketers, Altimeter Group has released a free report entitled The 8 Success Criteria for Facebook Page Marketing. The 8 Success Criteria For Facebook Page Marketing.

Guidelines for Successful Targeting Through Social Media

Mindjumpers

Identify: While in the initial stages on your channel planning, you need to know that what is your target market and what are the platforms they are active in. Marketing & Communication Social Media attract Brands Buddy Media customers Engage identify retain strategist strategy

7 Tips for #SocialMedia guidelines and Government

Laurel Papworth

Five years ago I wrote a list of social media guidelines for the Enterprise which has been read 100,000+ times. And even today creating social media guidelines for staff are a challenge. I often ask my students to get into teams and come up with some guidelines.

What every social media marketer should know about the 2013 FTC guidelines

SocialFish

Andy: Consumers should know when they look at something that it’s marketing. If your mom wouldn’t understand that a campaign is marketing, you have to ask yourself why you’re putting together something that would trick your own mother. Great video by Andy Sernovitz on the FTC Rules.

IBM Social Computing Guidelines

Buzz Marketing for Technology

IBM Social Computing Guidelines. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. So we turned to IBMers again to re-examine our guidelines and determine what needed to be modified. IBM Social Computing Guidelines: Executive Summary.

How to Create Effective Social Media Guidelines for Your Business

Hootsuite

Every business should have social media guidelines. Social media guidelines lay down some rules. Done right, guidelines can empower employees with the information they need to make the right choices on social media—for themselves and the company. Social media guidelines examples.

SEMPO Caught Violating Google Webmaster Guidelines for Advertorials

Bill Hartzer

SEMPO, The Search Engine Marketing Professional Organization , is taking advantage of text links in advertorials, clearly a violation Google Webmaster Guidelines for link schemes. Marketing

Download the Ultimate Facebook Image Size Guide Cheat Sheet

Pam Moore

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. One very important factor for success on any social network including Facebook, is visual marketing. With more than 1.23

Influencers! Must read > New Facebook guidelines for branded content

Janet Fouts

An influencer must have a verified Facebook page and tag the marketer's page in any post that mentions a third party brand, product, or sponsor. Facebook Social Media Networks Social Media Tips and Tricks Content Marketing Facebook ads influencer outreach

Best Business Social Media and Blogging Guidelines

The Way of the Web

Social Media policies and guidelines are vital for every business and employee. Rather than relying on the efforts of a small group of individuals to monitor, engage, interact and report on all activity across the plethora of social networks, blogs, wikis, forums and other locations, a good social media policy or set of guidelines means that the workload can be shared, and the responses can be crafted by those in the best position to respond with the right knowledge on a subject.

New FTC Requirements for Influencers that Impact Brand Marketers

Ignite Social Media

This week, the FTC announced a major update that may impact your influencer marketing programs. or complete details, please read our blog post by our sister company, Carusele: Latest FTC Requirements for Influencers Have Major Implications for Brand Marketers.

Facebook Page Promotions Guidelines and Tips

Lucy Hall

Facebook online marketing social media Video

Breakdown of Facebook's new promotions and contest guidelines.

Josh S Peters

Facebook has updated their promotion and contest guidelines again and it seems like nobody is paying attention. Facebook Rights: They may (and have) change the guidelines when ever they want to and don’t have to notify you. If you’re considering PLEASE READ THE GUIDELINES.

SEO Guidelines – Four Major SEO Pitfalls to Avoid

Social Media Marketing

E-mail marketing is also an easy link building search engine optimization that can be implemented by any company. If you own a website, then definitely you would be using the basic SEO techniques to drive traffic to your site. Sometimes, your SEO techniques may not favor your website and your site may step down from the search engine rankings. This indicates that something is missing on your site. This article will be useful for the websites that need good SEO optimization.

The Ideal Image Sizes for Your Social Media Posts: Guidelines for All 6 Major Social Networks

Buffer Social

LinkedIn’s Showcase Pages , a feature that allows companies to create pages based on offshoots of their brand (for instance, Adobe created pages for Adobe Creative Cloud, Adobe Marketing Cloud, etc.), This post was originally published in 2016 and has been updated with the latest ideal image sizes for the various social media platforms, as of August 2017. You’ve got all the great tools to create engaging images for social media.

Content Marketing: Dos and Dont’s [Report]

Mindjumpers

Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. The report defines content marketing as both “an art and a science. The paper is divided into four main sections: What every marketer needs to know.

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How to Kick-Start Your Content Marketing [Report]

Mindjumpers

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. It includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program.

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Meeting Google’s Quality Guidelines: Will Google EAT Your Content?

ProBlogger

Google’s Updated Quality Guidelines . This past November, Google released their Quality Rater Guidelines so that businesses, marketers, content writers, and SEO experts could get an idea of exactly what the search engine giant was looking for when it came to quality content.

#325: How To Avoid These Two Common Launching Pitfalls with Tasha Booth

Amy Porterfield

The post #325: How To Avoid These Two Common Launching Pitfalls with Tasha Booth appeared first on Amy Porterfield | Online Marketing Expert. What if I told you that there are two common pitfalls that you — as a course creator — should be very careful to avoid?

How to Customize your Facebook Page

Mindjumpers

This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Almost every modern company in the world has made the big decision; should we be on Facebook or not? Most of them said yes, and some of them without thinking of the consequences.

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FTC Announces New Review of Influencer Marketing Disclosures, and Potential Penalties

Social Media Today

The FTC has called for public comment on the need for new guidelines in relation to influencer marketing and product endorsements on social media

Facebook Advertising Policies in a Nutshell – Get Your Ad Approved

Pam Moore

You have created the perfect marketing campaign. It’s 100% in tact and beautifully integrates social media marketing, video and visual marketing. Now you are ready to take it to market and let the world know about it. Targeting guidelines and restrictions.

Branded Content: 6 Things To Remember before Publishing

Mindjumpers

Therefore, as a little help to content marketeers, we have made a small checklist. Just as all your other marketing efforts should support your overall business objectives, each piece of content should aim to meet specific subgoals that flow into higher-level achievements.

Marketing Alcohol – Things to Keep in Mind

Ignite Social Media

If we were advertising or selling alcohol you might see a similar message due to the restrictions put in place for marketing alcoholic beverages. Alcohol Advertising Guidelines. The post Marketing Alcohol – Things to Keep in Mind appeared first on Ignite Social Media Agency.

This Week on Facebook

Harp Interactive

Categories: Blog , Facebook , Social Media Marketing Tags: 2013 fall marketing trends , community guidelines , favicon , Social Media Marketing A roundup of this week’s Facebook Posts from Harp Social’s Facebook Page. Blog Facebook Social Media Marketing 2013 fall marketing trends community guidelines favicon

How to handle a shitstorm – before, during and after

Mindjumpers

With brands increasing their presence on social media regular crisis are to be expected.

Time to Rethink Your Blog Strategy? Writing Epic, Incredible Blog Posts

Pam Moore

I recently saw a video and blog post from a leader in the social marketing space offering tips to generate new ideas for content blog writing. Content marketing is no different. 10 Stupid Social Marketing Tactics You Must Stop Now.

Book Review: The Social Employee

Webbiquity SMM

No longer is the brand, or corporate image, tightly controlled by a few senior executives, marketing communications specialists, and PR spokespersons. ” Social media is fundamentally changing the nature of marketing, and employees are crucial to successfully navigating this transition.

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Top Reasons Case Studies Make Good Marketing

Small Business Mavericks

We are seeing a rise in the use of case studies for marketing for several reasons: case studies can be shorter than white papers and easier to read. case studies of people “just like us” successfully using a product/service/process prove the value of that product/service/process for “us” Case Study Guidelines. Small Business Internet Marketing case studies case study guidelines credibility story marketing

Blogging for Business: 10 Proven Strategies that Work for Any Size Business

Pam Moore

Blogging and content marketing is an incredible and proven way to build your business and your brand authority. The only guarantee we have today with the social networks and digital marketing is change. You need to understand the difference between content marketing and writing content.

57 Social Media Policy Examples and Resources

Dave Fleet

As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Social Media Policies and Guidelines. Online Communications Guidelines. Editorial Guidelines. Social Media Guidelines. Social Media Guidelines. Community Guidelines. Guidelines for Student Blogging. Corporate Blogging Policies and Guidelines. Social Computing Guidelines. Social Media Guidelines.

Influencer Branded Content Disclaimers on Social Media

Ignite Social Media

If you work on influencer marketing you should know all about branded content disclaimers on social media and the FTC. If you don’t, here’s a brief overview of their guidelines. Not only does this help influencers adhere to FTC requirements it also helps the marketer.

What You Need To Know About FTC Influencer Disclosures

Ignite Social Media

It may seem like old news to a lot of but, there are still a decent amount of people out there that don’t seem to know there are FTC Influencer Guidelines. One of the most important guidelines is surrounding disclosing a relationship between an influencer and a brand.

How to Use Pinterest And The New Rich Pins Features

Mindjumpers

Guidelines Marketing & Communication Pinterest Social Network Branding how to Marketing online presence platform rich pins storytelling visual communication

Social Media Trends, Prospects, and Challenges in India

Mindjumpers

And it remains the fastest growing market for social networks in the world. Video is The New King of Content Marketing.

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Blogging for Business: 10 Foundational Requirements for Success

Pam Moore

The only guarantee we have today with the social networks and digital marketing is change. Mastering the skills and knowing how to build and utilize an integrated social and digital platform inclusive of a quality blog will help separate any marketer and business from the crowd of status quo.

List of Rules to Remember When Engaging in Social Media

Mindjumpers

Do you have any guidelines to make them acquainted with a social media presence? Make a plan and guidelines for your employees. When the social media team has become acquainted with the policies and guidelines for fostering performance and governance, the next step is ready to be taken.

How to advertise and optimise posts on Facebook

Mindjumpers

This development, together with the recent statement from Facebook, underlines the importance for content amplification and increases the demand as marketers seek to compensate for the drop in organic reach. Advertising Brands Community Management Content Marketing Facebook Guidelines Mindjumpers Social Media Social Media Strategy Tips Content Amplification Content Strategy news feed algorithm social media monitoring Social Paid targeting

Your 16-Point Content Publishing Checklist

Convince & Convert

As Jay says, smart marketing is about help, not hype , and useful content is the way you align your marketing with that vision. Make sure you know guidelines before you check any boxes so you are in line with the site’s SEO and taxonomy best practices. I love checklists.