Hootsuite

FEBRUARY 3, 2020

Every business should have social media guidelines. That’s true even if your company is not on social media (psst: here’s how to get started ). Your employees are on social media. Social media guidelines lay down some rules. The difference between a social media policy and social media guidelines.

Guidelines 143

Guidelines Social Media Policies How To 143

Buffer Social

MAY 18, 2017

Continually measuring your ROI and social analytics. Added to that, each major social network has continued to diverge both in how they are set up and what your audiences expect on each one. With limited time and resources, creating a unique post for each social media channel can be a challenge, but it’s well-worth the effort.

Instagram 111

Instagram Twitter Facebook CPA 111

Webbiquity SMM

JANUARY 31, 2011

As adoption skyrockets, marketers are striving to optimize their use of the world’s most popular microblogging platform. A selection of the Twitterati share their advice—ranging from short snippets to fairly detailed guidelines—on how to grow your Twitter following. What types of information are worth sharing, beyond blog posts?

Tools 193

Tools Twitter Tips Hubspot 193

Hootsuite

MARCH 31, 2020

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. A caption is a description that accompanies a photo on social media.

List 145

List Social Media HootSuite URL 145

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Abusing Twitter hashtags during a crisis. Other Social Sites Join a new social network and then invite everyone you’ve ever emailed in your lifetime to the service by submitting your entire Gmail address book when the service requests it. Two days later, you may wonder why they don’t follow you anymore.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279