Remove influence
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Changing Trends in Social Media Can Influence Your Business Model (part II)

Mindjumpers

This post explains the process of changing trends and how it actually influences business model. Facebook group applications can be used to invite like minded people to share their thoughts on a subject. Not even a requirement for many companies who have strong platforms for communication like facebook, twitter or other web 2.0

Trends 245
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. But not likely the first order of business. Share This.

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Influencers- Friend or Stranger?

Laurel Papworth

When it comes to social media and the influencer who wins – those you know but aren’t experts or those you don’t know who are? Digg has changed it’s social networking strategy from spotlighting key influencers who “digg&# a lot of articles to collect followers (crowd gatherers) to news from your friends.

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Using Twitter to grow your business-Webinar

Direct Marketing Observations

A digital analyst, sociologist, and futurist, Solis has influenced the effects of emerging media on the convergence of marketing, communications, and publishing. Marc Meyer is the Director of Social Media and Search at Digital Response Marketing Group in Naples, Florida.

Twitter 148
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts?

Research 265
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100 Examples of Corporate Social Media Policies

Koka Sexton

Public Web Participation Guidelines. Greteman Group. Employee Social Influence Marketing Guidelines. Social Web Employee Policy. Utilizing New Web Tools. General Services Administration (GSA). Social Media Policy. Gibraltar Associates. Associates Social Media Policy. Blogger Policy. Social Media Policy. PR-Squared.

Policies 111
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Social Branded Applications – build it once and leverage on several social networks

Buzz Marketing for Technology

This is a recap of a presentation by Michael Lazerow of Buddy Media from the Web 2.0 New Balance Created a Social Branded Application to get in front of key customer and influencers. BudLight Created a Social Branded Application that utilizes Facebook's “age gating” so only certain age groups can use this application.