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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

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Mapping the Brand’s Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. The social graph allows us to create a context for our actions. What are my friends ‘liking’?

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Google+, Google Apps and Your Social Graph

Proactive Report

Google+ and Mapping Your Social Graph. Circles is a great feature for an individual to organize thier friends and connectionsinto logical groups. A destination could use Circles to create a group of loyal or premium visitors to their venue. You’ll have your social graph at your fingertips.

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Tiktok’s Quest For Hyper Locality

The Realtime Report

After rising through the social media platform ranks since its explosion in popularity in 2020, TikTok has posed itself as quite the challenger to the established platforms; largely due to its innovative and unique offering of features that has revolutionized the space. Tiktok’s Quest For Hyper Locality. Sascha Morgan-Evans.

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How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm

Mindjumpers

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244
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Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth

Those little “Facebook Share” and “Tweet This” buttons are starting to show real power in the emerging C2C (Customer to Customer) media channels. Laurel Papworth is a social media educator and a member of Forbes magazine’s ‘Top 50 Social Media Power Influencers’ list globally.

ROI 101
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Trends for 2012: Social Media Intelligence

Proactive Report

I saw one today in the Huffington Post that caught my eye because I agree with the 4 trends Beverly Macy highlighted: The rise of Social Intelligence. Social media education and training. Social Intelligence. The number of social media monitoring tools has exploded and at last count there were over 200 on the market.

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