Trending Sources

How PR and Social Media Can Work Together

Webbiquity SMM

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

Nine Notable Uses for Social Bookmarking

Buzz Marketing for Technology

Webupon > Social Bookmarking. Nine Notable Uses for Social Bookmarking. Bookmarking doesnt need to be limited to tracking websites for yourself. Social bookmarking sites excel at maintaining an online grouping of websites for many purposes (e.g. Electronic bookmarking functions have been used by academics and other professionals for years as a means of sharing information and collaborating on projects. Use bookmarks as your own â??peopleâ??

Which Social Media Channels Should I Use For My Business?

yMarketingMatters

In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks. But the YouTube market is competitive.

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity SMM

Company blogs have become virtually essential, and very powerful, component of digital marketing. According to recent research , more than half (52%) of consumers say blogs have impacted their purchase decisions; and 57% of marketers say they’ve acquired new customers with their blogs.

Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework

Webbiquity SMM

It also requires an active presence and network of relationships in social media, coverage in industry press, and carefully targeted online advertising to be where your prospective buyers are looking, when they are looking. What groups do they belong to?)

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal. What is Social Media Optimization and Why Should I Care? 30 Tips: The Productivity Guide of Social Media by WebStudio 13. Social Media Tools.

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Analytics for Content Marketers and Bloggers: What Do You Need to Track?

ProBlogger

The term “content marketing” refers to strategic marketing techniques where you create valuable and relevant content to attract a clearly defined audience. You’ll use this content to market a product and/or service in an attempt to generate profit through your blog or business.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website?

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50 Ways to use Social Media, listed by Objective « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

www.web-strategist.com

Yet remember email is a social network. Collectual these folks own social media budgets: LIST [link] in reply to spicedawg56 1 week ago « Community Platform Pricing for New Clients Scorecard: Should Startups Have Community Managers? Of course, the first thing to do is to first understand how your community uses social technologies, start by using this free social technographics profile generator. Collect case studies of social media success. Bookmark them.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. The article has examples of how social media worked too.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity SMM

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined.

How Social Media Can Be Magic For Your Blog

Peg Fitzpatrick

Social media can be the magic that helps people find your blog articles. A few years ago, blogging and social media were separate. Social media was short-form, personal, and spontaneous. Blogging and social media not only amicably co-exist, they complement each other.

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing.

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Eight Factors to Consider When (Re)Launching a Business Blog

Webbiquity SMM

Three ranking factors that have recently taken on increased importance from Google (and will therefore likely soon become important to other search engines as well) are content quality and authority, social media links and content freshness. What’s more, blogs are a central component of web presence optimization , and the core of a productive social media strategy.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Nuggets from Social Media workshops as of late… posted in Uncategorized |. I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. The answer is NOT always social media/community - that would be another warning sign if it was. Social Degree.

How Much of Your Traffic “Should” Come from Search?

Webbiquity SMM

Marketers often seek out benchmarks by which to measure the effectiveness of various marketing programs as well as their performance vs. industry competitors. A final factor is social sharing.

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Social Media Complainers – your new BFF's

Akamai Marketing

My favorite tidbit of info: 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site got a response. The quicker the response, the happier the complainer and the more impressed the social media listeners are.

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28 Resources from My Internet Marketing Toolbox

Viper Chill

You are here: ViperChill » Business » 28 Resources from My Internet Marketing Toolbox 28 Resources from My Internet Marketing Toolbox Written by Glen, this post has 78 Comments Have you heard of Matt Wadsworth? Is your browser bookmarks bar overloaded and hard to organise?

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. While the road map of FLIRT doesn’t go into specific tactics, its a good brainstorming exercise for any marketer.

Tool Tuesday: SocialOomph

Akamai Marketing

This is a discussion in social media circles today, and everyone has their opinion. The ability to AutoFollow is perhaps my favorite feature of Social Oomph. What’s your social currency?

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How to Optimize for “Direct” Website Traffic

Webbiquity SMM

One of the most valuable features of Google Analytics is the ability to drill into detail on traffic sources; not just how much traffic came from search or social media, but how much came from each specific search engine or social networking site.

What's your social currency?

Akamai Marketing

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Stop thinking like a marketer/business owner/blogger- extraordinare for a moment, and pause. Your currency is your social media VALUE.

Successful Blogging for Small and Medium Businesses

Akamai Marketing

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Think beyond the marketing team. What’s your social currency?

100+ Social Media Monitoring Tools

Pamorama

From fans to followers, brands are actively working to engage their current and future customers via social media — and online reputation management is quickly becoming a vital part of doing business. Social media monitoring helps brands discover, in real time, who is saying what online and where the conversations are happening so they can respond in a timely fashion. Businesses also need to measure, analyze, and report on their social media efforts. Market Sentinel.

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A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

THEN, I’m going to tell you why its relevant to social media. How does Kaizen relate to social media? have when beginning a social media program. Start by asking your employees simple questions about social media. What’s your social currency?

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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.).

Tool Tuesday: Qwitter

Akamai Marketing

We should never sit on our laurels in social media. Share and Enjoy: Tags: social media , Tool , Twitter 4 Comments Kalin Dudley Posted March 18, 2011 at 5:40 PM Tara, This is an interesting subject as I was actually experiencing something from my personal twitter account last Friday.

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Content Curation: Why Is The Content Curator The Key Emerging Online Editorial Role Of The Future?

www.masternewmedia.org

Photo credit: Luna Vandoorne Vallejo In other words , a content curator is someone " who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online ". In time, these curators will bring more utility and order to the social web.

50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs.

Secrets of Twitter Hashtags (For Those Still Unsure)

www.interactiveinsightsgroup.com

Interactive Insights Group Interactive Insights Group helps companies use the Internet and Social Media to grow their business. Our blog offers resources, information, and advice on using social media to achieve your business goals.

44 Things Bloggers Should Be Delegating to Virtual Staff to Catapult Their Online Growth

ProBlogger

On-Going Marketing. Group similar topics and figure out if they can be turned into a series of posts, or even more – ebooks, etc. Identify Facebook and LinkedIn groups, which can be used to promote and share content when published. On-Going Marketing.

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Why do businesses need social media? After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable).

Top 1000 Favorite Blogging Links of 2008

Koka Sexton

I have been using StumbleUpon as my social bookmarking tool this year and I wanted to share with you all of my favorite links from the past year broken into categories. Scientific American socialADDICT blog – Social Marketing, Web 2.0 Use get_bookmarks() instead.

Top 1000 Favorite Blogging Links of 2008 - Koka Sexton dot Com

Koka Sexton

I have been using StumbleUpon as my social bookmarking tool this year and I wanted to share with you all of my favorite links from the past year broken into categories. Scientific American socialADDICT blog – Social Marketing, Web 2.0 Use get_bookmarks() instead.

Content Curation for Twitter: How To Be a "Thought Leader DJ"

blogbrevity.posterous.com

For great social media discussions, follow the conversations on #smchat every Wednesday at 1 pm on Twitter, join the #smchat Ning community , and get the transcripts. My social media mantra is "people want to deal with people." Know your market.

90 Tips to Make Your Blog Rock

www.jeffbullas.com

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas 10.

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How to Get the Biggest Bang for Your Time Online: A Look at.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Get the Biggest Bang for Your Time Online: A Look at Efficient Ways to Effectively Social Network When You Have Limited Time I recently posed the following question to the members of the LinkedIn Group, Social Networking & Social Media Marketing for Franchisees , “If you are not currently implementing a social media marketing program for your business, why not?

5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Hart "Show The Love" Facebook Sweepstakes | Main | YouTube Tuesday: Digital Ethnography » February 26, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. The world’s largest social network now own the patent for the news feed.

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