Google+ for Your Business

yMarketingMatters

I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be. Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets.

Google 151

SEO Strategies: Optimisation Ideas for Your Google+ Page

Mindjumpers

And, right now, Google+ is one of the dominating social networking sites. With that said, take the following aspects into mind while creating your Google+ page. Links – You can direct other Google+ users to your company’s site by putting its URL in the “Website” and “About” sections.

SEO 125

Trending Sources

8 Google Analytics Tricks For Marketers

The Realtime Report

8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). By tracking traffic you can gain insight into your own strategies. By Varun Sharma.

Where does Google+ fit into your B2B Marketing plans? [infographic]

Buzz Marketing for Technology

Have you made Google Plus a part of your marketing strategy yet? After all, it’s not every day that a social media website goes to great lengths to make your business more visible, but that’s exactly what you’ll get from Google’s services.

B2B 146

How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? Here is how you can embark with a successful mobile marketing strategy. Did you know there are Google search ads that have been developed especially for mobile?

Seven Frequently Asked Questions on Social PR Strategy

Waxing UnLyrical

When I teach workshops, there are certain stumbling blocks to smart social PR strategy that come up frequently. Here are the seven most frequently asked questions in my social PR strategy workshops, and how I typically answer them.

18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

The number of Google searches for the phrase have increased 400% since January 2011. The first step toward content marketing success begins with (or at least should begin with) creation of a content marketing strategy. Content Marketing Strategy Guides.

20 Statistics That Will Drive 2014 Marketing Strategies [Infographic]

Pamorama

No longer a luxury, it will become a must-have in 2014 marketing strategies. Content: Nearly 50% of companies now have content marketing strategies. Events: 67% of B2B content marketers consider event marketing the most effective strategy.

Social Media Demographics to Inform a Better Segmentation Strategy

Sprout Social

The best marketers you’ll come across don’t sleep until they have a better idea on their audience and segmentation strategy. To get started, pulling your own social media demographics gives you a better idea of your follower-base before you plan any segmentation strategies.

PLEASE Don’t Visit My Google+ Page! Here’s Why.

SocMed Sean

No, this isn’t another one of those anti-Google+ posts and no…it isn’t one of those reverse psychology attempts to actually trick you into visiting my Google+ page. In fact, I really don’t want you to visit my Google+ page and I have a good reason for it.

Google 111

The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

Getting Your Social PR Strategy Off the Ground. Smart Social PR strategy always always ALWAYS maps to business objectives. The company was early to the idea of integrating social media into its overall strategy.

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. So what makes Google+ special?

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

But it may also be a problem with basic B2B social media marketing strategy. If you’re not sure your strategy is on track—or not sure what your company’s social media marketing strategy is —hopefully this post can help. Cross-Platform Social Media Strategy.

B2B 82

Which Channels To Focus On In Your Internet Marketing Strategy

Waxing UnLyrical

The first step is to develop a strategy: what is it you want your Internet marketing campaigns to accomplish? SEO is widely used, because Google organic search represents the single biggest pool of prospects on the virtual planet. Marketing Strategy internet marketing

5 Top Social Media Professionals on Google+

Janet Fouts

There’s been a lot of noise about Google+. Personally I’ve got a love/hate relationship with Google+. Heck, even for this article many of us are confused about the name itself, is it G+, Google Plus, Google + or Google+??? Google+. Google+.

Google 117

18 Expert Guides to Using Google+ for Business

Webbiquity SMM

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. making it a critical component in an overall web visibility strategy.

Google 129

The Dos and Don’ts of a Social Media Automation Strategy

Waxing UnLyrical

In fact, it’s much recommended because it helps you save a ton of time you’d otherwise spend on Google. The Dos and Don’ts of a Social Media Automation Strategy. Social Media Social Networks Strategy social media automationGuest Post by Vasudha Veeranna.

Google + and PR Strategy

Proactive Report

It is catching on fast – Google has not yet released any official user numbers yet, but Paul Allen did an estimate using family surnames and his number was 1.7 TechCrunch’s MG Siegler : I have a strong desire to keep using Google+. Google Plus tips and shortcuts.

Study 27

Google Analytics for Beginners

Idaconcpts

Closely monitoring the progress of your business would help you plug the loopholes in your marketing strategy and significantly enhance your sales figures and ROI. So what exactly is Google Analytics? Advantages of using Google Analytics. Google Analytics is a free service.

5 Smart Marketing Strategies for Niche Businesses

Convince & Convert

When it comes to niche products and services, you will need customized marketing strategies. With help from retargeting techniques and Google Display Network , they were able to increase their number of qualified leads and CTR. Today’s strategies are no longer reliant on rules.

The Importance of Healthy Internet Marketing Strategies

Idaconcpts

We rank well in our desired keywords on Google. ” However, these are two perfect examples of what healthy Internet marketing strategies are NOT. In this article let’s discuss about how to develop healthier Internet marketing strategies for each one.

Three Keys to Blueprinting Your Social PR Strategy

Waxing UnLyrical

It was an intense couple of days, but absolutely essential to mapping out and implementing their social PR strategy, which is what we’ve been retained to do. But it’s tough to get to that lovely, loopy point if you haven’t blueprinted your strategy first.

7 Strategies for Monitoring Your Competitors

Convince & Convert

Google Alerts are an easy—and free—way to monitor the competition. Digital Marketing competition competitor analysis competitor monitoring keyword analysis marketing strategy social listening social media monitoringWant to be recognized for your outstanding content?

Google+ for Nonprofits

SocialFish

If there’s one thing the whole world has learned since 1998: ignore Google at your own peril. Google+ may not have the user base or popularity of other social networks, but it does have the search giant’s backing and a whole lot of potential.

Put Content Marketing at the Heart of Your Brand Strategy

Mindjumpers

In fact, 90% of marketers think content marketing will become more important over the next year, according to a report from Econsultancy & Outbrain, yet only 38 % have a content marketing strategy in place. Have you determined a content marketing strategy?

Five Steps for a B2B Social Media Marketing Strategy

SocialFish

An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. Here are five steps that every B2B company trying to implement a social media marketing strategy should take.

B2B 84

How to get your content shared on Google+

Janet Fouts

Even though this is a Google product and we know they must have a lot of data and information collected on the conversations on Google+ that data is still pretty hard for users to find. So how can you measure how effective your Google+ engagement is? What about my Google+ page?

Google 135

Will Social Media Initiatives Change Your Google Ranking? [Infographic]

Mindjumpers

Tweet SEO has been an essential part of brands’ online marketing strategies in the race towards top rankings on Google search. Social media channels tested: Google+. Google+1 votes to the site. Google Unveils Search Plus Your World.

7 Tips to Rock Your Social Media Strategy in 2017

Katie Lance

I’m sure many of you are thinking about how to create your social media strategy and what you will focus on (or not focus on) in 2017. In addition to self-auditing yourself, ask yourself, “How much time, energy and strategy did I really invest to make this platform worth it for me?”

How To Develop And Execute A Social Media Strategy For Free

SocMed Sean

The same concept can certainly be applied to other things that you want or value in life and it certainly applies to the development and execution a social media strategy. So…if you’re still wondering how to create a social media strategy for free, the answer is simple.

20 Pros Reveal What Makes a Perfect Twitter Marketing Strategy

Convince & Convert

What’s your Twitter marketing strategy? Google, Nike, Starbucks, and more big brands fought for attention and won. Twitter Marketing Strategy Insights from 20 Experts. Google loves a trend and skillfully employs newsjacking, almost daily. Google (@Google) October 29, 2016.

A Mobile Marketing Strategy That Helps First, Sells Second

Techipedia: Tamar Weinberg

Many of our most used applications— like Google Maps—rely on it. Each time Google Maps prompts you to get driving directions from “your current location,” Google is polling your mobile device and using geolocation to create usefulness. This is a guest post by Jay Baer.

Mobile 137

How to Create a Google Reviews Landing Page for Your Business

Convince & Convert

You may have noticed there have been some changes to the Google ecosystem lately, especially in relation to Google+. But before we explore how to get more awesome reviews, let me bring you up to speed on the latest from Google. Get Started With Google My Business.

Is Social Media Strategy Required or Redundant?

Convince & Convert

But on the subject of social media strategy, we disagree in every possible way. Magazine about social media, as was asked whether entrepreneurs should hire a consultant and develop a social media strategy. There is no such thing as a Twitter strategy. Or a Facebook strategy.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity SMM

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. Google Plus Tips, Tactics and How-To Guides.

Google 139

3 Persuasion Strategies for Your Content

Convince & Convert

I’m going to show you five persuasion strategies that can help your content as quickly as you can write your next post. Some great ways to help you stay focused are: Keep reading and learning new strategies in your niche. You’ve thrown your pen again.

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. How To Monitor Your Three Essential Internet Marketing Strategies is a post written by Tamar Weinberg. ].

10 Great Alternatives to the Google Keyword Research Tool

Pamorama

It is an indispensable tool for developing a potent inbound marketing strategy and improving SEO. The demise of Google’s Keyword Tool, the most popular of its kind, has left marketers scrambling for alternatives. 10 best alternatives to the Google Keyword Tool.

3-Part Social Media Strategy That Actually Works

Rebekah Radice

Let’s take a look at how easy it can be to put a social media strategy that actually works in place. 3-Part Social Media Strategy That Actually Works. Part 1: Align Daily/Weekly Content Strategy With Goals. Strategy ideas. Google+.

How to Leverage the New Twitter Partnership with Google

Convince & Convert

Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. Clearly, Google is showing little urgency to get tweets into their index fast.