The Top B2B Marketing Trends for 2018 – A Meta-Analysis
Webbiquity SMM
DECEMBER 19, 2017
Two B2B influencers cited paid social as a trend, though 1) that’s already been a trend for at least a couple of years, and 2) given the extent to which the largest social networks have scaled back organic reach paid is really the only option, this development seems past the “trend” stage.
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