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How to Find Your Audience on Social Media

Social Media Strategies Summit

Knowing their interests will help you craft more engaging social media content. Google Analytics can be an unlikely ally here. For instance, this brand’s Google Analytics shows that a decent chunk of its audience works in or is interested in technology. Read more: How to Run a Social Media Competitive Analysis 7.

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis. How large is their following?

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Alignment with Business Objectives: Social media marketing goals should align with your overall business objectives. It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement.

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49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Learn more about those findings and many others in these 49 noteworthy social networking facts and stats.

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How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

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Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

How can I organize the people I’m connected to so I see updates and news from the people I care about the most? Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new?

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How to analyze customer reviews for brand insights

Sprout Social

In this article, you’ll find out what review analysis is all about, the tangible business benefits, as well as a step-by-step breakdown of how to build a review management strategy to grow your business. Here are some tips on how to ask for reviews. Only then will you get the most comprehensive view of your audience.

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