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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

Scott says people were even coming into the H&R Block retail stores offering words of support, letting their local tax professionals know that they believed in them. Geotagging might be a lucrative place for Facebook to concentrate its mobile advertising efforts. ” segment on the Social Pros podcast a few months ago.

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Organic Reach is in Decline—Here’s What You Can Do About It

Hootsuite

For example, if you plan to reach the younger crowd, you should probably figure out Snapchat filters , TikTok hashtag challenges , and Instagram Stories. B2B companies, on the other hand, might be better off connecting via LinkedIn hashtags or Twitter Live. Technically the company is an apparel retailer. No shortcuts here.