How to Use Foursquare for Small Business
OCTOBER 29, 2014
The location-based service Foursquare offers individual users the chance to share where they are and get recommendations on where to go next. As a small business, you’re probably blown away by the figures: 20 million users worldwide are on Foursquare, and they have racked up 2.5 Here are 5 tips on using Foursquare to promote your small business. billion check-ins!
Five Ways Marketers Should Use Foursquare
JULY 18, 2012
I pulled out my phone to check in to the location on Foursquare (I’m obsessed with becoming the Mayor at all of our local businesses) and lo and behold there was a notice that, if we ate at Schuba’s (and checked in), we’d get 15 percent off our food order. Foursquare is Changing. The point is, the use of Foursquare is changing. Foursquare Uses for Marketers.
How To Create A Foursquare Special
Saying It Social
MARCH 16, 2011
Late last week, foursquare launched an entirely revamped platform for businesses. Foursquare location based marketing Uncategorized foursquare foursquare deals foursquare for business foursquare specialsIt also brings new tools for analyzing the performance of different specials when compared to each other. Read more at [link].
And Then Foursquare Entered Adulthood: Promoted Updates
JULY 26, 2012
Tweet Since the launch at SXSW back in 2009, Foursquare is now no longer a location-based app just for the fun of it. With more than 20 million users world wide and no less than over 2 billion check-ins every single day of the year, Foursquare has become serious business. How do you predict the future of Foursquare’s new approach to their users as well as clients? nearby.
Foursquare - HBO Tie-Up is Brilliant
Social Media Marketing
JUNE 4, 2013
But the latest iteration is pure genius on the part of HBO and Foursquare. Beware what lies beyond Market Street. Between our natural love for ice cream and exploring city neighborhoods in the warm weather, not to mention the amazing fanbase of the hit show, HBO and Foursquare have a winner on their hands as far as we can tell. foursquare Marketing
Google+ is Walking Dead, Facebook’s Audience Network Arrives, Foursquare Splits & More | Social Media Snapshot
MAY 2, 2014
Categories: Blog , Facebook , Foursquare , Google Plus , mobile marketing , Pinterest , Social Media Marketing Tags: Facebook , Facebook anonymity , Facebook Audience Network , foursquare , Foursquare Swarm , google plus , Guided Search , Pinterest , youtube , YouTube intro videos Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending May 2, 2014: New on Google+ Is Google+ Really Walking Dead? Not So Fast.
How I Am Finding Value Using Foursquare
APRIL 22, 2014
As I sat in my car trying to catch my breath following a gut busting workout, I opened my phone and checked in on Foursquare at the gym. When I arrived home and took Sasha for her morning walk, I began evaluating how I am currently using Foursquare. I realized that I use Foursquare for three main purposes these days: Fitness. The gamification aspect of Foursquare was fun.
How Broadway uses Foursquare
NOVEMBER 1, 2011
And when I go, I want everyone in my social media world to know what I’m seeing, so I always take a minute before the curtain opens to check in via Foursquare. For shows targeting the 20-something set of theatre-goers, like Broadway’s runaway hit Book of Mormon , promotions on Foursquare are most fitting. It really is one of the best parts of living in the city.
Ad Opportunities on Twitter, Foursquare and Tumblr
AUGUST 24, 2012
In this post, we look at the ad opportunities on Twitter, Foursquare and Tumblr, beginning with Twitter that offers three different ad products. Foursquare. In the end of July, the location-based social network Foursquare rolled out Promoted Updates, moving more in the same direction as e.g. Facebook and Twitter. To learn more about Foursquare’s Promoted Updates, sign up here.
04/04/2014: Social Media Snapshot | Twitter Photos, Important LinkedIn Updates & New Foursquare Ad Themes
APRIL 4, 2014
Categories: Blog , Facebook , Google Plus , LinkedIn , Social Media Marketing , Twitter Tags: Facebook , foursquare , Foursquare ads , GooglePlus , linkedin , Products and Services tab , Tap to tweet , Twitter Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Blog Facebook Google Plus LinkedIn Social Media Marketing Twitter foursquare Foursquare ads GooglePlus linkedin Products and Services tab Tap to tweet Yes, You Can. In perhaps an effort to [.] ( Read more. ).
GroupTabs-Groupon Meets Foursquar
Freelance Social Media
AUGUST 25, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe GroupTabs-Groupon Meets Foursquare by Justin on August 25, 2010 There is a new player in the location-based service market. GroupTabs is a startup that is being billed as a cross between Groupon and Foursquare. Marketing. The next deal takes place Saturday. Media.
Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012
JUNE 11, 2012
A hands on, practical computer class on Google Plus ( half day ) and some short 2 hour howto sessions ( demonstration ) on Pinterest Foursquare and Facebook Timeline for Business. But the privacy and circles of distribution are different enough for marketers and business people to ask: how can I reach and engage with my audience on Google in an effective way? Session Details .
Show 367 - Power of Foursquare
JANUARY 6, 2012
Show 367 of The Engaging Brand business and marketing podcast is here talking about social media, leadership and marketing and sponsored today by MozyPro Online Backup : Simple, Automatic & Secure Backup - for special offer try today! Carmine Gallo joins Anna Farmery to discuss the Power of Foursquare - check out this site as packed with tips of how business can get the most out of Foursquare. What is Foursquare ? How Foursquare is a fun, gaming app - a search engine that brings you tips and offers! Ideas for business with Foursquare.
Social Media News Ticker: Facebook Launches Paper, Twitter Tweaks Homepage Search, Foursquare Now Delivers
The Realtime Report
FEBRUARY 3, 2014
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper. Foursquare. Facebook. Twitter. Any social media updates we missed? And have you checked out Facebook’s Paper yet?
Can Ads Actually Make Foursquare Better
Convince & Convert
JULY 24, 2013
In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the newly launched Foursquare ads , and whether they are a viable option for marketers, an annoyance for users, both or neither. In April, Bloomberg cited Foursquare data showing 6 million daily check-ins in January 2013 versus 4 million per day in January 2012. Whither the Check-In?
Branded Content: 6 Things To Remember before Publishing
FEBRUARY 10, 2015
Therefore, as a little help to content marketeers, we have made a small checklist. Just as all your other marketing efforts should support your overall business objectives, each piece of content should aim to meet specific subgoals that flow into higher-level achievements. Remember to have your marketing- and Social Media persona in mind and always have your playbook within reach.
Smart Location-Based Marketing By Home Depot
JULY 3, 2011
Smart way to reward their most loyal customer (well, the most loyal customer using Foursquare, anyway) with something that has zero cost to Home Depot but a nice benefit for the customer, all the while encouraging other people to compete for that benefit. location marketing FoursquareBecause he was the mayor.
The Future of Content Marketing is Now
MARCH 3, 2015
By Gini Dietrich Content marketing exhaustion. Content marketing overload. Content marketing is king. Because there is so much out there, a backlash around content marketing is building. And, when they realize it’s really bad, they’ll decide content marketing doesn’t work—instead of realizing they’re terrible at executing the tactic. Vision.
How to Promote Your Event With Social Media Marketing
FEBRUARY 16, 2015
Events are a great way to attract customers, so make the most of them with social media The art and science of managing and marketing events has evolved a lot in recent years. Despite this, social media marketing reigns supreme when it comes to getting as many people as possible interested in your event. Social Media Social Media Marketing Branding Infographics Social media marketin
Eight Digital Marketing Trends
AUGUST 22, 2012
Today we talk about mobile, social, marketing, public relations, advertising, direct, email, customer service, and sales as if they’re working in silos. And mobile can’t live without marketing. Email Marketing. It’s not going anywhere, yet most of us (as marketers) have forgotten about it. The other day I was in the Apple store and I checked in, using Foursquare.
Best Internet Marketing Posts of 2011
Techipedia: Tamar Weinberg
JANUARY 5, 2012
In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Marketing Automation. Enjoy!
Cinemagraphs: The “New” Facebook Ad Format is Mesmerizing GIF/Video Hybrids
MARCH 2, 2015
Facebook doesn’t support animated GIFs but cinemagraphs can be loaded as a video and is thus hoped to become a new effective tool for marketers. Community Management Content Marketing Facebook Foursquare Google Google+ I forgot to categorize Instagram Linkedin Mindjumpers Mindjumpers Network Trends Twitter General Electric. Honda. Burberry.
Unlocking the value of Foursquare « The Cube
JANUARY 28, 2010
Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Unlocking the value of Foursquare 28/01/2010 tags: Foursquare , Gowalla , location based social netoworking apps by Gemma Went For those of you not yet using Foursquare and other location based social networking apps, the presentation below from 22 Squared gives you a bit of background on what it’s all about. I’ve been trying out both Foursquare and Gowalla for a little while and can see great potential for brands using them in the future. Well done so far. what a year!
Social, Local, Mobile: The SoLoMo Revolution
SEPTEMBER 10, 2012
Social, Local, Mobile form a convergence of sweeping trends in marketing, which is an inevitable part of our present world and the foreseeable future. I recently stumbled upon this report , which was released by the social marketing platform MomentFeed , back in November 2011. The rise of smartphones has paved the way for the SoLoMo revolution. SoLoMo and location-based engagement.
The Complete Marketing Communications Measurement Guide
OCTOBER 16, 2012
While the vision of the blog is to change the perception of the PR industry, we also talk a lot about marketing, advertising, search engine optimization, social media, and entrepreneurship. The very first thing you need to do is figure out why you’re using social media and how it integrates with the rest of your marketing and communications. I love that. Starting a Business.
Freelance Social Media
JULY 1, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Foursquare Marketing by cinta5 on July 1, 2010 Lately on Freelance Social Media we’ve been discussing businesses using Foursquare as a way to build loyalty with their customers. million Foursquare users. Marketing. How can I add my business? Media.
How Social Media and Smart Devices Impact Consumers’ Buying Decisions [Infographic]
OCTOBER 3, 2012
One third of smartphone users have shared their location with a retail company using a check-in-service like Foursquare. What Social Consumers Want and What Social Marketers Think They Want [INFOGRAPHIC]. Facebook Foursquare Google+ Infographic Mobile Pinterest Twitter buying behavior consumers influencing purchase decisions smart devices Social MediaConsumers go mobile.
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently? Marketing Charts ).
Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard
The Realtime Report
AUGUST 17, 2012
Foursquare: over 20 million users. via Foursquare. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB. The #RLTM Scoreboard: Social Networking Stats for the Week. via CNET.
4 Internet Marketing Trends That Every Marketer Should Know
OCTOBER 6, 2015
Internet Marketing has to look for new, more engaging tools like quizzes to deal with Banner and Content Blindness and the results of AdBlock’s popularity. For the first time, a marketer could actually know how many people saw an ad, and even further, know how many people interacted with it. Banners were a huge step forward in the history of Internet Marketing.
50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon. 9 new rules for YouTube marketing by iMedia Connection.
Gamification: Why Play?
JUNE 19, 2012
The post contained an infographic that predicted the most popular online activity and trend of the future to be location-based services such as Foursquare and Facebook Places. Take Foursquare as an example. Foursquare’s entire concept and business is built around gamification. Tweet A couple of weeks ago, I wrote a blog post about how people spend their time online. Gotchi.
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing. Enjoy!
Best Practices of Cross-Platform Social Media Marketing [presentation]
MAY 17, 2011
I really like the site and this time, I found a presentation by MatrixMediaFX dealing with the subject of cross-platform social media marketing including some great tips on how to navigate in social media. Thus, take a walk through the presentation and see if you stumble over something that can help you take a step further in the market of social media!
Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
JUNE 4, 2014
It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. Content Marketing. It used to be called “Guest Blogging” but now we call it “Content Marketing.” Local Marketing. Website Design. Email list.
Using Location-based Services for Content Marketing
Convince & Convert
MAY 10, 2011
Sure, location-based services like Foursquare are great for customer engagement and loyalty rewards. But when you look at the tips in Foursquare (or the customer-created microcontent in any LBL platform) you’ll see an array of potential content handholds. originally posted on Aaron Strout’s Citizen Marketer 2.1 But they are also potential sources of great content. blog).
Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security
The Realtime Report
DECEMBER 2, 2013
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Foursquare. Social Media News Ticker age gate Buffer Facebook Facebook video autoplay Foursquare security TV Conversation Targeting Twitter Twitter. Buffer. Any social media updates that we missed?
106 More Amazing Social Media and Marketing Statistics for 2014 and 2015
FEBRUARY 10, 2015
Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months? 5 Digital Marketing Statistics. CMO ).
Is Foursquare everywhere?
Freelance Social Media
JUNE 2, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Is Foursquare everywhere? by Justin on June 2, 2010 Foursquare recently announced that they were gaining 15,000 users a day. Obviously, these numbers are large but I didn’t quite realize how widespread Foursquare really was until this past weekend. Marketing.
Game Mechanics and Its Effect On Marketing
JUNE 1, 2011
Gini Dietrich and I get the question often, “What is the point of Foursquare ? So when David Tyler , Chris Pirillo , and Mike Schneider took the stage at BlogWorld East to talk about the marketing effect of gamification, I was in for a treat. Game Mechanics and Its Effect On Marketing originally appeared on Spin Sucks on June 1, 2011. Why are you on it?”. Our answer?