Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Over the last 13 years they raised $75M for breast cancer research. And at the same time cause marketing was starting to take hold.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Buzz Marketing for Technology

JUNE 27, 2008

Research Resources. Google Books - This beta tool from Google is a great way to locate books and research material on every subject imaginable. Other site features include a blog and a community forum. Intute - This free online service offers an enormous database of reliable resources for students and researchers.

Resources 236

Resources Netvibes Library Message Boards 236

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Brandwatch is a social listening & analytics tool that helps you dig out relevant data from blogs, forums, as well as social media and news or review sites. Best of all? Start Your Free Trial.

Tools 52

Tools Social Media Sentiment Price 52

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Proactive Report

OCTOBER 24, 2011

While there were vigorous conversations going on in forums and message boards, there were no social networks. Forrester Research reports that 59% are active in social networks. Pew Research Center ‘s Project for Excellence in Journalism). 64% have broadband at home.

Press Release 81

Press Release News Wireless Journal 81

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Keyhole.co

NOVEMBER 19, 2020

Not only does the tool allow you to track mentions (customer conversations) across social media, blogs and forums and oversee your overall brand health, but it also equips you with in-depth competitor insights. Similar to Keyhole and BrandWatch, this tool also lets you see your share of voice on social. Best of all? BrandWatch.

Tools 98

Tools Social Media Sentiment Price 98

Convince & Convert

JANUARY 21, 2014

It turns out social media may be even more influential than we have imagined , just not in the way many of us have envisioned. Social media marketers have been arguing for a while now that social networks aren’t useful as a “broadcast” medium. Let’s take a look. billion. .”

Study 167

Study Social Media Forums Case Study 167

ProBlogger

JUNE 8, 2012

Social media sites are great for a number of different purposes, including connecting with your readership and establishing yourself as a thought leader within your industry. Clearly, in order to identify the pain points your audience is expressing on popular social networking sites, you first need to locate your readers!

Forums 39

Forums Research Social Networking Issues 39

Viper Chill

APRIL 26, 2010

Research other fan pages to see what those Facebook users are not getting elsewhere and give it to them. Encourage interaction as you grow the network and give them a reason to share your updates on and off Facebook. Forums Message boards are really the first internet form of social media, after IRC.

Social Media 80

Social Media Strategy Digg Forums 80

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

JANUARY 12, 2016

I think with enterprise social networks and internal platforms and all of this, it’s just becoming increasingly clear, at least to us, that so many other ways to use it for instance for supply chain optimization, but not as social media, not on Facebook but just by referring to it as social technologies.

B2B 60

B2B Social Media eBook Consultant 60

Techipedia: Tamar Weinberg

APRIL 28, 2010

Facebook’s goal to be the social network of choice for all was a lofty one, but I gotta hand it to you, Facebook — it was a big deal, and let’s be honest here, it made lots of sense. Thanks for taking the time to spell out the needed changes in a public forum–maybe this will get Facebook’s attention.

Facebook 277

Facebook Issues MySpace Privacy 277

Webbiquity SMM

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine?

Statistics 219

Statistics Research Social Media B2B 219