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The Impact of AI on Social Media Marketing

Webbiquity SMM

Image credit: Possessed Photography on Unsplash This technology has become a powerful tool at the forefront of innovation, particularly in the marketing world. In social media marketing, AI is not just a buzzword; it’s a game-changer. This post explores the different facets of AI’s influence on social media marketing.

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The Power of Niche Targeting: How Marketers Can Win by Thinking Small

Convince & Convert

In today’s crowded marketing landscape, breaking through the noise requires more than just broad, mass-market strategies. For marketing professionals, this approach is not just a tactic, but an audience research strategy that can unlock deeper brand affinity and significantly improve conversion rates. 88% of U.S. 88% of U.S.

Marketing 142
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Facebook monitoring made easy: A guide for social marketers

Sprout Social

Facebook analytics also enables social media marketers to dive deeper into content performance and engagement to see what’s working and what isn’t. For social media marketers, Facebook monitoring allows you to keep a pulse check on your brand. Do you have a large social media marketing team? Want to increase productivity?

Facebook 101
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9 tips for Reddit marketing (that Redditors won’t hate)

Hootsuite

IMO*, to ELI5*, not all brands need Reddit marketing, CMV*. The kingdom of acronyms and originator of the “Ask Me Anything” post, Reddit now offers many business-friendly features like advertising while still retaining its old-school forum roots. Is Reddit a good platform for marketing? No idea what I just said?

Reddit 98
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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 246
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How and why you need to track brand mentions across networks

Sprout Social

A brand mention is any reference to your brand’s name, products and services on a blog, website, news article, forum, social media post and other digital channels. tech forums, gaming communities). This information can help your team make informed decisions about product development, marketing and customer service strategies.

Brands 123
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22 Twitter Pearls from Day 1 of #SMWF

Harp Interactive

The Social Media World Forum is underway today and will go on through tomorrow in New York. This conference has entered its third year and continues to provide top-level strategic advice and social media marketing insight.

Forums 298