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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. How is online reputation monitoring done?

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7 Essential Building Blocks to Manage a Corporate Reputation Online

Oktopost

“I don’t give a damn about my bad reputation,” Joan Jett once sang. In a world where markets, technology, and the news cycle moves faster than ever, your corporate reputation may be the most valuable intangible asset you have. Corporate reputation matters to all stakeholders: investors, employees, customers, and the industry at large.

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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Brand communities could be anything from a Facebook group to an online forum on the brand’s website. Take help from a PR agency to create and manage your online reputation , if you don’t have the required resources in-house. Online Forum. It is an online forum where members discuss various beauty-related topics.

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5 Ways To Use Social Listening For Competitive Analysis

Keyhole.co

Enhanced brand reputation Monitoring and addressing mentions can help improve your brand reputation. Competitor benchmarking Benchmark your brand’s performance and reputation against competitors to find areas of improvement. Timely responses to both concerns and praise online show a brand that cares and engages.

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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web. This blog post is the second in the 2 part series on brand monitoring.

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How to analyze customer reviews for brand insights

Sprout Social

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation.

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Oktopost’s Social Listening: Tap Into Conversations That Impact Your Business

Oktopost

With social listening, you can measure and manage your reputation by monitoring brand mentions and seeing how the mention trend changes over time. The Profile Analysis will enable you to zoom in on what your competitor is posting about, identify their most used words and hashtags, and understand the sentiment around their social campaigns.