Trending Sources

Five Easy Ways to Use Google+

Spin Sucks

Last summer, when Google+ launched in beta to the uber-geeky technology crowd, the industry was all a flutter. Was Google to be more kind with our private information? All you need is an Internet connection, a Google+ account, and a computer camera or web cam.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity SMM

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. Google Plus Tips, Tactics and How-To Guides.

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Google+ for Apps - the Perfect Competition for Yammer and SalesForce Chatter

Stay N' Alive

That company is Google, and believe it or not, their latest announcement of integration of Google+ with Google Apps puts them right, square in the middle of this competition for business collaboration, and it's a powerful one! Google+ for Google Apps all starts with Google Circles. When you sign up for Google+ through your Google Apps account, you are given the opportunity to target updates to a circle just for your organization.

Four Step Process to Create an Integrated Marketing Campaign

Spin Sucks

Then we have to figure out Twitter, Pinterest, Instagram, Google+, Path, Flickr, YouTube, LinkedIn, content, search engine optimization, inbound marketing, infographics, webinars, videos, email, search engine marketing, gamification, mobile marketing, oh my!

10 Productive Tasks You Should Be Doing On Google+ Right Now

ProBlogger

Google+ had a hot start, but has since cooled down. For a lot of people, that means ignoring Google+. Why Google+ isn’t going anywhere. Google+ is designed to draw you away from both Twitter and Facebook. In fact, former Facebook president Sean Parker says influencers are already moving from FB to Twitter and Google+. So the following list of things that you should be doing on Google+ will keep you both productive and effective, not just entertained.

Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. Twitter Facebook Google+ LinkedIn Words and Pictures – the Batman and Robin of Content Marketing.

Research Methods 'Beyond Google' :: Inside Higher Ed :: Higher Education's Source for News, Views and Jobs

Buzz Marketing for Technology

” “Research isn’t a Google search,” she said. To bring in real-world concepts and to encourage collaborative research, she broke the class into groups, each of which was assigned a different project: on the history of piracy, on current issues, on new business models for music, protest movements and other topics. Last fall, a modified version of the program was established that focuses on full departments rather than on individual faculty members.

The Spin Sucks Inquisition: Carrie Morgan

Spin Sucks

I was eventually fired when I wouldn’t change the results of a focus group to fit what the agency president thought investors of the real estate development concept wanted to hear. By Gini Dietrich Hey, Carrie Morgan ! How did we meet? I can’t remember! Hang on.

6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

It’s why a search for “social media sucks&# on Google yields almost 12 million results (so much for my SEO on this post, oh well). Google settled a lawsuit last fall relating to its Google Buzz service.

Content Strategist vs. Content Analyst

Spin Sucks

Case in point: The launch of question-answer platform Quora , whose plateau rate turned out to be not that far behind Google Buzz. Today’s guest post is written by Tim Otis. It’s no secret we’re overwhelmed with content. But where is all the good content? How do you define it?

How to Bring Humor to Community Management

Convince & Convert

Consider this a mini focus group to power a broader campaign or piece of content. The humorous personalized meme responses took the campaign to the next level and resulted in a memorable experience that generated brand affinity for a broader group fans.

An Introduction to Social Media for Business

Sprout Social

Before social media you’d have to pay thousands of dollars to put together focus groups and send surveys. The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first.

Surveys: Essential to the PR Pro’s Toolbox

Waxing UnLyrical

In this case, a simple Google Form can go a long way for a grand total of zero dollars. Guest post by Andi Narvaez. During last week’s #pr20chat , Justin Goldsborough asked how PR professionals can best identify and cater to the needs of their target audience.

#AFFILIATEFORBUSINESS 6 IDEAS Excellent Marketing Resources For Start - Ups, Freelancers, Self - Employed, Small Businesses, Writers, Creative People, SEOs, Technical People, Professionals, NGOs, And Many More

Social Media Network Marketing

Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More! Free Search Engine Submission Of Your Business, Brand, Referral, Product, Personal URL Submit Your Site For Free Get Listed On Google, Bing, Yahoo And More! link] submission/#ReffEntireWeb Free Search Engine Submission Get Your Business, Brand, Referral, Personal URL Listed On Google, Bing, Yahoo And More!

How To Use Consumer Insights For Product Inspiration and Development

Ignite Social Media

The primary benefits are being able to focus on specific information and target questions to specific audiences. Google processes approximately 63,000 search queries every second, or 5.5 It’s a focus group with the ultimate product road test.

Seven Ways to Use Social Media for Business

Webbiquity SMM

Marketers no longer have to rely on expensive, contrived focus groups; social media provides a vastly larger, richer, more real-world source of information. Twitter, Facebook and LinkedIn groups, community sites (e.g. Post on Google Buzz.

What’s Next for Social Data Intelligence

Convince & Convert

In the globalized village, social media is Earth’s biggest focus group. Companies will be able to use social intelligence analytics to understand and engage with the individual, not just the group. Continue the conversation on our Facebook or Google+ pages.

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3 Free Online Tools for Customer Insights + Win a Copy of Youtility [GIVEAWAY]

Kikolani

While the number of places consumers go to seek information has grown exponentially, weakening somewhat the role of search engines in the process, search engines (especially Google) stand alone in giving us the ability to mine and analyze consumer inquiry data. Google Trends.

To Grow Your Audience, Become a DJ For Your Content

Spin Sucks

For your content marketing, you may be wondering what topics to focus on for your website’s home page, as the centerpiece and subject line of your e-newsletter, highlights on Facebook or Twitter, or for your next white paper or blog post. Today’s guest post is written by Hilary Marsh.

Want to Market Better? Think Like a Consumer

ProBlogger

We employ consumer audits, focus groups, in-house visits, in-depth interviews, and various other techniques to try and understand the consumer’s mind. We focus so much on getting to know the customer that we slowly and surely distance ourselves away from him.

Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. Google on the other hand will probably come in even stronger in the next year or so on Big Data marketing research.

How JetBlue Delivers Amazing Social Customer Service Working From Home

Convince & Convert

The team is also used as a sort of focus group for various marketing ideas. Google Hangout has been a great way to keep connected when the teams needs some face time. Tweetable Moments There are some things you just can’t teach, like passion and excitement.

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Top 10 Social Media Time Saving Tips for the Busy Blogger

Kikolani

You just need to work smart, and focus on the activities that produce the highest ROI. Stuck on Google+? Have you figured out how to use Google+ for your business ? Look at how other people are using Google+ to get some ideas, but you should ignore your competition.

Social Media #AFFILIATEFORBUSINESS 6 Excellent Marketing Resources For Start - Ups, Freelancers, Self - Employed, Small Businesses, Writers, Creative People, SEOs, Technical People, Professionals, NGOs, And Many More

Social Media Network Marketing

Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More! Free Search Engine Submission Of Your Business, Brand, Referral, Product, Personal URL Submit Your Site For Free Get Listed On Google, Bing, Yahoo And More! link] Free Search Engine Submission Get Your Business, Brand, Referral, Personal URL Listed On Google, Bing, Yahoo And More!

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#KeyResources FOR BRANDS AND BUSINESS TO GET MAXIMUM EXPOSURE ON SOCIAL MEDIA AND #KeyResources FOR PEOPLE WHO WANT TO EARN ONLINE FROM HOME REGISTRATION IS FREE

Social Media Network Marketing

Free - Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More! Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More!: Free Search Engine Submission Of Your Business, Brand, Referral, Product, Personal URL Submit Your Site For Free Get Listed On Google, Bing, Yahoo And More! Free - Put Your Freelance Name On Search Engines - Get Listed On Google, Bing, Yahoo And More 3.

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How Manwich Could Use Twitter Without Even Being On It

Waxing UnLyrical

You don’t need to create a focus group; you have one already. Howie Goldfarb is president and CEO of Sky Pulse Media , an agency focused on helping clients achieve outsize results in measurable bottom-line-impacting ways.

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Why Do Customers Tattoo Themselves with the Brands They Love?

Bill Hartzer

Membership into Social Groups: Brand tattoos help customers bond with others in the same social group who share special interests and common values. You only “get the message” if you’re part of that group. Post on Google Buzz. By BJ Bueno , guest author.

Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. Jump became the first teacher on the site to earn more than $1 million on the site by using selling her lesson plans focused on teaching kindergarteners.

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

surveys, focus groups, test marketing) often spend millions to locate their target markets. Reply Jayesh Paul May 19, 2010 at 10:54 am Powerful points, social media tools are making more easier to check your SMO efforts via social stats with google analytics.

How Data Is Used to Refine Marketing Messages

Convince & Convert

A company would focus on innovating one or two products and spend a lot of time researching those products. I seriously doubt that the Google team had tons of meetings about how they could develop and release a new feature on their email service. Image via BigStockPhoto.com.

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How to Apply Youtility to Internal Communication

Convince & Convert

The 2014-2018 Email Statistics Report by The Radicati Group reveals the average employee receives 121 emails each day, and this number will only grow. Facilitate focus groups or interviews with employees. Continue the conversation on our Facebook or Google+ pages.

Don’t Ignore Social Media’s Research Value

Convince & Convert

All of these numbers should be taken with a grain of salt, as we looked them up quickly on Google. According to a Google source, the cost breakdown for market research is as follows (all figures shown are minimums): Eight person focus group = $6,000 ($750/participant). That would be the equivalent of 230 interviews or roughly 78 focus groups. Co-written with Kyle Mensing , an economics grad with a creative bent who is trying to merge business and social.

11 Tips to Breaking Bloggers Block Through Solving Reader Problems

ProBlogger

Look for questions in search referrals (what people search Google for to arrive on your site can give insights). Ask Readers for their Questions (run a survey, poll or even a focus group with readers). Have you ever had bloggers block? If so – you’re not alone.

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How To Promote Your Content Through Social Ads Effectively

Kikolani

Nowadays, it’s getting harder and harder to be “noticed” on Google. But your main focus has to be your website. Not someone else’s website: like Facebook, Twitter or Google+.). Your SEO efforts take ages to get you results.

The End of the Web Consulting as We Know It

Freelance Social Media

Usually the most effective way to determine what would work would be to conduct extensive market research through surveys or focus groups, both of which take a great deal of time and resources.

25 Compelling Reasons to Blog for Business Yesterday

Writtent Blog

Google and other major search engines associate fresh content with authority. Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? Have you heard that 90% of companies are using custom content for marketing?

[Exclusive] 5 factors driving the launch strategy of associationsnow.com

SocialFish

In readers surveys, focus groups, and informal conversations over the past 18 months, our audience told us they still wanted all that. Plus, Google recommending responsive design as their preferred format for mobile content delivery never hurts.

Indian Companies on Twitter – A Usage Study

The Marketing Blog

Though looking for some more deeper analysis on the sales front or on overall impact on business (may be more qualitative, focus groups / individual interviews from the CEOs or MDs of the most activities companies on twitter). The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39

Where are my peanuts?

Idaconcpts

Take a look at this testimonial from a participant in a focus group on airlines: You know, I have a dry cleaner at the end of my street. Post on Google Buzz.

PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

This post focuses on some of the main ideas and recommended action steps that came out of the training weekend. Some attendees are creating groups to help support them. Blogging Basics: Google Analytics. Set up a time to check Google Analytics each month.