Waxing UnLyrical

APRIL 3, 2012

What the iPhone is to smart phones, flash mobs are to marketing. While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. Keeping the IBM flash mob in square focus, while IBM was one of the first technology firms to champion the idea in India, using social media ( Twitter ) has only helped to further the reach of this effort. Flash Mobs Go Social in India.

Flash Mob 209

Flash Mob Smart Phone iPhone YouTube 209

Waxing UnLyrical

NOVEMBER 7, 2011

That’s a G2MD flash mob from last week; thanks to Geoff Livingston for allowing me to use his photo. And if, on Twitter, you follow a lot of people in the nonprofit/social media spheres, I suspect you will see your stream overrun by the #Give2Max hashtag. I love how, when used well, social media can build powerful communities to effect real change and real results.

Flash Mob 191

Flash Mob Community building Library Exercises 191

Laurel Papworth

OCTOBER 1, 2011

No sirree, it was the fact the #riotcleanup hashtag was potentially even more devastating than the riots itself to his Parliament. And in other news, San Francisco subway shuts down cellphone signals to stop social media organisation of civil protests and Braunschweig, Germany bans flash mobs (using Facebook to organise sudden demonstrations). Warning: If you go to Trendsmap.com you get the image below, complete with USA missing the hashtag.

Strategy 111

Strategy Flash Mob Journal Digg 111