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The complete guide to B2B SEO

Sprout Social

B2B SEO is the online practice of using various techniques – like keyword research and a page’s metadata – to reach the decision-makers of a company. On a page or blog post, it includes the meta description and title tag, alt text on images and structuring the content so information is relevant to both the user and findable by search engines.

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Everyone’s a curator now…

The Way of the Web

I’m not suggesting we auto-publish all our data all the time, and there are many privacy implications involved in that debate, but we’re all becoming auto-curators, and that could potentially lead to a second era in terms of social media and networks as that behaviour becomes part of everyday life for us all.