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Listening Tools

Proactive Report

The most basic tool is RSS. Subscribe to the RSS Feed for these searches and pull the data into your RSS reader. There are many monitoring tools on the market now. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution. Free Tools. You can see how to do this in this short video.

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5 Social Media Tools for PR Professionals

Proactive Report

RSS feeds are the blood vessels of the social web. You can do this manually with RSS technology. And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Networks, cable companies, marketers and technology firms are getting quite serious about online-video distribution. Check out Veeple.