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Ask Buffer: What is Short-Form Video, and How Can You Use It?

Buffer Social

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? Move over software — there’s a new world eater in town. Short-form video is a content format, usually filmed vertically and no longer 60 seconds (although this is up for debate).

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Intel and Toshiba Social Video Ads Earn 55M Views – With Fans Playing A Starring Role

The Realtime Report

To promote Intel software and Toshiba’s Portégé Ultrabook, the companies turned to agency Pereira & O’Dell for a fresh online ad concept. The series’ Facebook page describes the project as “Hollywood’s first film that gives the audience a chance to play the lead role.”

Video 139
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Lessons from luxury: What brands can learn from standout Chinese New Year campaigns

Sprout Social

Vivien Kuo, a Product Software Engineer at Sprout Social and member of the Asians@Sprout BRG , compares the holiday to Christmas or Thanksgiving in America. The fashion house teased its Lunar New Year short-film, A New Awakening, on Weibo. The 60-second teaser garnered over 3.4 million views.

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5 Easy-to-Use Mobile Apps to Create Powerful Social Media Videos

agora pulse

You might’ve heard of its big brother, Adobe Premiere Pro, which is one of the most popular professional video and film editing software). This mobile app helps anyone create beautiful videos regularly and easily, so users can share them on their social media channels. Apply photo and video filters to make them stand out.

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Fetching Friday – 21 Marketing Links for June 21st

Kikolani

Rewards for this film include fine art prints, photo books, photography workshops, and a chance to be in the film! Social Media / Social Networking. For those of you who are new to Kickstarter, it is a site that allows entrepreneurs and artists to gather crowdfunding for their ideas. The Resources Mashup.

Marketing 128
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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. But don’t overlook other great options.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)