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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too.

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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Not for execs on social media.

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5 Easy-to-Use Mobile Apps to Create Powerful Social Media Videos

agora pulse

Creating engaging social media videos doesn’t require a Hollywood production team or budget. Use these mobile apps for social and get started crafting fantastic content right away. Right now, social media managers may find it difficult to decide what to do in light of current events. Quik by GoPro.

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7 Profitable Social Media Marketing Tips To Generate Sales

Keyhole.co

Social media marketing gives brands the opportunity to build awareness and trust with their ideal audiences. If you’re ready to turn your social media efforts into sales opportunities, read on to discover seven of our top tips. Over time, these strategies can help brands build their email lists and inspire more sales.

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What’s New With YouTube Shorts?

Likeable

Traditionally, YouTube videos are filmed with a camera, edited, and uploaded after recording. With Shorts, you can easily and quickly film a clip on your phone from the YouTube app and edit similarly to TikTok and Reels (e.g. Want to stay up to date each week on the latest social media news?

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Report: TikTok Not Among Top 3 Preferred Video Distribution Platforms for Businesses in 2024

Bill Hartzer

The report, fueled by the analysis of millions of video hours and insights from over 500K content professionals globally, serves up a buffet of revelations for marketers and businesses hungry for a winning social media strategy.

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