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The Ultimate Beginner’s Guide to Video Content Marketing 

Ignite Social Media

But with everybody turning to video marketing, it has become so hard for some to stand out from the crowd. So, how can you make sure your video content marketing strategy is on point? Here’s your ultimate guide to video content marketing, including tips on how to get started, what to film, and where to post it for maximum reach.

Video 146
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What Marketers Need to Know About TikTok

Ignite Social Media

billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. We recently hosted a webinar on TikTok.

Marketing 217
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How to Strategize TikTok to Strengthen your Brand

The Realtime Report

TikTok eventually expands the video’s viewership if it performs well in this limited market. Going live on Facebook can significantly impact your visibility, just like it can on other social networks. Make Use of Hashtags. Second-tier hashtags are more manageable in terms of becoming a top video.

Brands 91
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Flashback: What Social Was Like in 2010 vs. 2020

Ignite Social Media

Social networking as we know it was born in the 00s, but the last decade has seen the rise of social media’s true potential. As we look forward and wonder what’s in store for the next 10 years, let’s take a look back at what our favorite social media networks looked like in 2010. Facebook – 2010.

MySpace 134
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Lessons from luxury: What brands can learn from standout Chinese New Year campaigns

Sprout Social

And how these brands approach the holiday offers marketers a powerful lesson in harnessing consumer insights to create culturally relevant campaigns. China’s consumer market, which is expected to reach a value of $8.4 Brands like Gucci and Fendi are already rolling out their annual Chinese New Year marketing campaigns.

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Is Your Brand Socially Agile?

Convince & Convert

Andy was the engineer behind the world’s most successful Twitter campaign , which was centered around the hashtag #WantAnR8. The hashtag was actually originated by a consumer on Twitter, and Audi actually gave her the car for a weekend and filmed it, then ran a promotion on the hashtag. Is Your Brand Socially Agile?

Brands 134
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Top Social Media Case Studies of 2012

The Realtime Report

Pinterest Tab on Facebook: Lowe’s Sees 32% Increase in Followers (Mar 19): As Pinterest began to see serious growth, Lowe’s used its existing presence on Facebook to help drive traffic and fans to the newer, smaller social networking site. What did you think were the most interesting case studies of 2012?