Are You Getting Bad Real Estate SEO Advice?

Small Business Mavericks

» Are You Getting Bad Real Estate SEO Advice? Hat tip to Matt McGee for bringing this to my attention, but I have long thought that real estate agents and brokers were getting bad SEO advice. And I’ve seen real estate websites that do that.

7 Tips to Rock Your Social Media Strategy in 2017

Katie Lance

For example, if you are in real estate, a big “bucket of content” may be “Local Real Estate News.” Instagram: Go through your Instagram feed and find 5 photos that really speak to you. Can you believe that 2017 is right around the corner?

Trending Sources

Tips for Creating Your Online Story

Katie Lance

It can be a real struggle: day after day, week after week and month after month to come up with creative content for your social media channels to tell your online story. Using tools like Canva, Piktochart or Design Feed can help turn a post that is just ok – to a post that is awesome!

Facebook Uses Space Atop News Feed to Prompt Users to Discuss Events, Moments; Share Holiday Cards

SocialTimes Facebook

Facebook is using the real estate atop its News Feed to encourage users to discuss events and moments, as well as to share holiday cards. He wrote: Messages from Facebook will appear at the top of News Feed about a specific event or moment.

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Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

I don’t know about you, but as a real estate blogger, I tend to read a lot of blogs during my workday. Some of the blogs I read on any given day range in topics from SEO blogs , real estate blogs , social media blogs , and blogs about blogging.

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Why Publishers Need to Walk Away From Facebook

SocialTimes Facebook

In late June, Facebook once again announced a News Feed algorithm change —this time to focus more on friends and family content, and less on brands and publishers —a change that’s not all that surprising since Facebook is organized around who you know. Facebook is also closing its News Feed application, Paper , further curtailing choice of outlets and hastening a consolidation of power that benefits no one but Facebook.

7 Facebook Marketing Case Studies

Pamorama

Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Corcoran Group Real Estate. 5-8X higher click-through rate (CTR) for ads in news feed vs. traditional ad displays.

3 Ways Brands Can Prepare For Facebook Timeline

Firebelly

Cover photo dimensions are 850 x 315 pixels – major real estate you don’t want to waste. Like now, a majority of the interactions with your brand on Facebook will take place in the News Feed – not on your Page (or Timeline). Rumor has it Facebook will be rolling out Timeline for brand pages any day now. The most frequently given date is February 29.

How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

Much More Screen Real Estate! The new layout, rolled out to all Pages on March 10, 2011, gives over a full two-thirds of Page real estate to the Page owner: The Perfect Fan Page Leverages ALL the Available Opportunities.

Linkedin Update: Linkedin Products & Services Page To Be Removed

yMarketingMatters

Key features of a Showcase Page: Cover photo or top image banner is larger than the Home Page image (fabulous real estate!). The two-column feed design highlights the most relevant content. Yes, that’s right.

The #GetSocialSmart Show Episode 029: How to Use Instagram Stories

Katie Lance

Are you using Instagram Stories? If you haven’t seen Instagram Stories it’s a great way to share the back story, to share what I call the story behind the story. Today I want to share with you a few tips for really making the most of this hot, new platform. First of all, be creative.

Facebook Followers: Profiles vs Pages

Ari Herzog

Facebook explains following : “When you follow someone, you see their posts in your news feed. “Let’s face it, Facebook is becoming more and more of a waste of time for businesses that aren’t advertising because fewer people are seeing organic posts in their feed.

StumbleUpon Channels: Which Media Brands Are Doing Well?

Adam Sherk

Some more observations: The ability to connect RSS, Twitter and Facebook feeds makes it easy to maintain a Channel without committing significant time or resources. Consider creating a dedicated feed for content that makes the most sense for StumbleUpon.

Facebook For Business Tip #6: Profile Image “Billboards”

Firebelly

The profile image on your brand’s Facebook Page is valuable real estate. We’ve also seen increased Page traffic after building a billboard – most likely because people notice a new image in the News Feed and visit the page to see the change.

When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Take photos of folks you meet during the show and post them to Facebook – the new timeline now gives you lots of nice real estate for images. This is a guest post by Lisa Kalner Williams.

The Top 100 Blogs to Curate for Social Media Power Users

Buffer Social

In the Buffer product, you can connect RSS feeds to your profile so that all the latest posts from your favorite blogs are pulled directly into your dashboard where you can pick and choose which to add to your queue. Here’s the list of the top 100 feeds used by Buffer customers.

Square vs. Landscape Video – $1.5K Worth of Experiments: Here’s How They Compare

Buffer Social

But one stat really stood out to us: Square video (1:1) takes up 78% more real estate in a person’s mobile newsfeed than does landscape video (16:9). With mobile news feed space at a premium, the more real estate on a user’s screen your content occupies, the better.

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How to Make Your Pinterest Pins Look Like a Million Bucks

Peg Fitzpatrick

On Pinterest , long, tall images command the show taking up the most visual real estate in the Pinterest feed. Designing great Pinterest pins has never been more important for bloggers! Social media algorithms and content glut are slowing traffic to websites.

Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram

Buffer Social

This is super valuable real estate. Content shared to stories also won’t appear on your profile grid or in the main Instagram feed. On the flip side, the real estate company could also use your Instagram Stories to give advice on buying and selling real estate.

5 Proven Tactics To Get More Views on YouTube

Idaconcpts

This will make Google and YouTube happy as you’ll be feeding them lots of different keywords to prove that your video brings real value to people. If you need the services of a virtual assistant for real estate , you know where to look for.

QR Codes, Email, and Mobile Marketing: Tools for Small Businesses to Compete Digitally

Techipedia: Tamar Weinberg

This simple tool allows them to deliver content to their consumers in real time, wherever they are. The real estate industry has aggressively embraced QR codes and text keywords, using them to instantly capture information or provide virtual property tours.

Three Ways to Get the Most From Your Brand’s Blog

SocialFish

Whether you’re new to the blogging game or you’re simply wondering how to squeeze your blog for whatever value it can bring your organization, it’s no secret that there are about a million dos and don’ts when it comes to effectively harnessing your own little patch of online real estate.

Instagram Launches Instagram Stories: What They Are, How They Work and How Brands Can Use Them

Buffer Social

Content shared to stories also won’t appear on your profile grid or in the main Instagram feed. Instagram Stories appear in a bar at the top of your feed — and all Instagram accounts will be able to share stories, from your best friends to your favorite popular accounts.

Social Media Updates: March

yMarketingMatters

Instagram Introduces Feed Algorithm to Show Best Posts First : The inevitable has happened. Instagram announced that image feeds will be sorted to bring the most interesting or relevant posts first. How do you feel about a potential Instagram feed algorithm?

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10 Recent Changes Impacting Facebook Advertisers

Jon Loomer

News Feed Updates. If you aren’t aware, software like Adblock Plus has been created for users who hate Facebook ads so much that they add a plugin to hide ads from their news feed experience. News Feed Updates.

Social Media Time Management: The Best-Kept Secrets Revealed for Curating, Creating and Promoting Hot Content

Katie Lance

I like to post and schedule timely articles on social media, digital marketing, tech, mobile, marketing, real estate and branding. For example, I have a social media list, a real estate news list, a client list, and many more.

We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

As square videos and images are no longer cropped on Facebook and Twitter, they take up more real estate on someone’s feed — 78% more, in fact. This might sound contradicting — and it’s scary for us to admit.

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Are LinkedIn Groups Are Out Of Control?

Myrland Marketing

If it was, then inappropriate promotional material would end up in a promotions tab (or banned if they are way out of line), leaving the main feed for discussions and content-sharing. Cowboy photo is used under a Creative Commons license from Rare Jackson Hole Real Estate ].

Writing Around the Web – Keyword Research, Google+, and Google Analytics

Kikolani

Optimizing Your ActiveRain Profile – ActiveRain is one of the top social networks devoted to Real Estate professionals. What Do Successful Real Estate Agents Have in Common – Interesting insight into the usage of technology, social media, and marketing & advertising strategies between the highest and lowest earning real estate professionals.

17 Ways to Get More Views, Engagement, and Shares for Your Facebook Videos

Buffer Social

Square videos take up 78% more real estate in the News Feed on mobile than on desktop. You might even want to consider creating vertical videos since Facebook is now showing larger previews for vertical videos in News Feed on mobile.

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10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

Don’t leave this huge estate in vain. Colossal pages like Mari Smith’ s and John Haydon ’s use there cover image real estate to promote their upcoming events and courses respectively. Facebook organic targeting lets you control who sees your posts on their news feed.

The Complete Guide to Facebook Marketing

Sprout Social

When you land on a company’s Facebook Page, the biggest digital real estate is the cover photo. Pro tip : If you see an ad you like in your feed, you can use the dropdown to create a similar ad. With 1.79

6 Things Everyone Needs to Know About Google+

Bill Hartzer

So every time that +1 Button is clicked, it feeds Google’s advertising engine, allowing them to match more targeted ads to you and everyone connected with you through your Google account. Acquisition of Online Real Estate on Google+.

Are You Missing out on These Facebook Business Page Tips?

Sprout Social

The “About” tab on your Facebook for Business page is prime real estate and an opportunity for you to show off your business. You can then share your link and description in the content area, but your post will look better in the feed. With 1.09

Apps Are Media

Twist Image

The early days (and success) of Facebook - as it broke free from the college crowd - was a massive indicator of what was to come for brands, building direct relationships with consumers, and the power of creating something more than a call-to-action in a space where real people were building real connections. Brands may spend more time thinking about what they're creating, instead of flooding the feeds with nonsense that might turn of people from the platform (good for users). .

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Other applications are available for specific industries, including Legal Updates, Real Estate Pro and Lawyer Ratings.”

Your Guide to the Google +1 Button

Kikolani

If you are looking for more traffic from Facebook, then the best way to get it is to make it easy for Facebook users to like or share your content with their friends as they take up some nice real estate on the user’s Facebook profile and in new feeds.

Tumblr Now Has Live Video: Why and What Your Brand Can Do About It

Simply Measured

This feeds in well to today’s on-demand consumption model — especially among the young people who flock to Tumblr. Because Tumblr uses the blog format, it could be making a play to become the hub for live video which feed in from various sources. But this is especially relevant now, since only live videos posted by brands which Tumblr users follow will be pinned to that prime real estate on the top of the dashboard.

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7 Types Of Awesome Social Media Content Your Brand Can Be Creating Right Now

Buffer Social

Along with driving massive engagement , GIFs help you explain difficult ideas, add some visual variety to your feed, and have some fun with your audience. Real estate app Movoto , for example, created this infographic pairing famous cities with their font personalities.

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What Factors Affect Local Search Rankings? | Small Business Mavericks

Small Business Mavericks

In other words, if you are a local real estate broker, a link from your Chamber of Commerce will likely carry more weight than a link from a national real estate website. About Us What’s a Maverick?