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5 Ways Retail Brands Can Win on Social in 2019

Likeable

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Video generates more comments and shares than other content types, and has been shown to elicit a stronger emotional response than images on mobile.

Retail 87
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Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz

The Realtime Report

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. Walmart had pre-purchased the ads, “edging out” other retailers for exposure at the start of the holiday season, according to The Wall Street Journal. ” The result?

Mobile 149
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How to Make Sales With a Shoppable Instagram Feed

Later

Now, when one of your followers clicks on the link in your bio, they’ll be taken to a web and mobile-optimized landing page — creating the ultimate shoppable Instagram feed. With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. The best part?

Feed 56
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Top Five: social networks push new shopping features

Sherrilynne Starkie

Facebook's new store sales optimization brings the power of machine learning to help retailers show ads to the people who are most likely to make an in store purchase. New templates for collections ads are designed to deliver the rich experience of print catalogues on mobile.

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10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

The product drop feature really speaks to our merchandising strategy,” explains Caroline Gogolak , VP of retail at SoulCycle. “We Mobile users can activate the AR view using a QR code included within the brand’s marketing materials, or via a dedicated link that Bollé shared on Instagram. Image source. Source: Glossy ).

Examples 223
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5 best TikTok marketing agencies in 2023

Sprout Social

Fantastic Furniture is an Australian retailer that’s a favorite for furniture and bedding. Australian beauty retailer Mecca wanted to identify long-term, high-performing TikTok content that would authentically connect with their current and prospective audiences to increase their ROI. Case study: Fantastic Furniture . meccabeauty.

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How Sprouts Farmers Market is Serving Up Social Retail Success

Convince & Convert

But smartphones aren’t far behind, with 48% of smartphone owners worldwide saying they’d use their mobile device to follow the action. . ” These little moments that customers share can inspire others who have never visited the store to try it out.

Retail 146