Janet Fouts

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Buh bye Facebook “Explore Feed”

Janet Fouts

Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on content that might be interesting to them”.

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Am I talking to myself over here? My Feedburner saga

Janet Fouts

I migrated my clients from Feedburner some time ago because the service was getting a little sketchy. Sometimes the feed would work, sometimes it would appear to be empty. Once Google took it over it just wasn’t reliable. So we moved some client sites to Feedblitz , others decided to use WordPress’s free built in RSS feed tool.

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Facebook Metrics Update

Janet Fouts

The new algorithm leave out the time decay portion and focuses more on the interactions. In fact, if an older post starts to get some new comments it can actually rise to the surface and appear again in people’s news-feeds. When those posts are re-introduced to the newsfeed again users have more opportunity to interact with them.

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Wait, Facebook is MySpace?

Janet Fouts

All these new features being rolled out before f8 seem to be pretty intuitive, but its a li’l much all at once! Okay FB, I don’t need your “help” with categorizing news feeds and creating lists. Anyone else find this not so helpful? WOW, OMG Poking is, like, SO MUCH EASIER NOW! I HEART YOU FAECBUK!!!!! The Ticker.

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What’s wrong with online community today?

Janet Fouts

Every time we share something that goes against what we believe all those viral discussions start about how (whatever) it is. We are feeding the algorithms and they show it to more people who believe like us and so on and so on. So it’s easy to see that it isn’t the actual community itself.

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What’s the best social media marketing tool for scheduling your updates?

Janet Fouts

You also have the option of scheduling a post for a specific date and time and when it comes to your queue, you can set expiration dates for specific updates, so that they stop going out without you having to intervene again. Another way of using MeetEdgar is to automatically share new content from top blogs and publications.

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There Is No Free Social Media For Business

Janet Fouts

Now people are up in arms about the recent disclosure that organic reach for Facebook business pages is declining and businesses will need to pay in order to get their companies posts and information in user news-feeds. It’s not realistic to think that Facebook should give small business a break out of the goodness of their hearts.