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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. The History of News Feed Changes. Call me cynical.

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Microcasting: Your Step-by-Step Guide to Getting Started

Social Media Strategies Summit

Personally, I use a combination of Google Alerts and RSS Feeds to find news, then read some of the articles during the show, including clips from Instagram spokespeople if available, then explain why that news article is relevant to growing an audience on Instagram. Record Your First Sample Episode. Ready to get started?

Sample 147
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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

Loyalty 60
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How Do I Measure Hashtag Performance?

Keyhole.co

Reach: How people’s feeds did your hashtag show up on? Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Wait: Give your hashtag some time so you don’t make conclusions on a small time sample.

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Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

Twitter: 255 million monthly active users. The average millennial checks their smartphone about 45 times a day, and is 56% more likely to find brand content on social networks than on search engines or other online news feeds, according to SDL’s global study. YouTube and Twitter are a close a second. Facebook: 1.23

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How Facebook is Slowly Strangling Twitter

Convince & Convert

For years, Twitter has rolled out new features to make its service more like Facebook. It’s as if the Twitter board of directors has spent the last two years pining to be as big as Facebook, and has consistently concluded that mimicking elements of that platform will unlock that secret code. Twitter rolls out Vine.

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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Look for time-sensitive events like Facebook Lives or Twitter chats. If you’ve scheduled content, check your social media feeds to make sure it goes live as planned. Since you can set up themed feeds, you can easily monitor a variety of topics at once. Go Over Your Daily Calendar. Review Scheduled Content or Publish Live Posts.