TikTok Tests New 'Learn' Feed to Boost Educational Content on the Platform

Social Media Today

TikTok is testing a new, dedicated stream of educational content, putting more specific focus on learning and education in the app

Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. Engagement bait will be demoted in the News Feed. This goes into the News Feed. #7 This encourages engagement, which in turn pushes your post into the News Feed.

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Is Your Content Top of Feed Worthy?

Pam Moore

Marketers have no guarantee their content will be seen on any medium, platform or social network. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. Could it be your current over focus and desire to reach the top of the news feed is actually what is keeping you from achieving the goal?

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How to Make Sales With a Shoppable Instagram Feed

Later

With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. While Instagram is great for sharing creative and engaging visual content, it’s also an effective platform for driving traffic and sales.

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Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. The post Facebook Updates News Feed Algorithm appeared first on Ignite Social Media - The original social media agency.

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Buh bye Facebook “Explore Feed”

Janet Fouts

Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on content that might be interesting to them”. If you want to be successful on the platform you’d best be creating ways for users to engage with you and actually care about what they want.

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5 Best Tools To Embed Facebook Feed On The Website

Social Media Marketing

The first thing in the morning that we do is to check the Facebook stories and posts, our friends and family members have posted over the platform. This is just an example to show how impactful Facebook is as a platform. Not only as a social media platform, but Facebook holds immense marketing potential too. Embedding Facebook feeds on your website helps you showcase user trust in your brand by displaying their reviews and Facebook posts around your brand.

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Is Your Social Media Content Really Top of News Feed Worthy?

Pam Moore

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? The truth is marketers have no guarantee their content will be seen on any medium, platform or social network, by anyone, let alone their target audience.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss.

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Instagram is Testing a Double-Story Stories Feed with Some Users

Social Media Today

Instagram is testing a double-story Stories feed in the app, continuing its gradual shift towards becoming a Stories-first platform

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LinkedIn Adds New Post Visibility and Reply Controls to Manage On-Platform Discussions

Social Media Today

LinkedIn has added some new control features which enable users to restrict who can reply to their posts, and what they see in their feed

What Are the Top Social Media Platforms for SMBs?

Later

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur!

5 of the Best University Social Feeds

Meltwater

From communicating with friends and family to keeping up with the latest news, social platforms serve… Read More >>>. It's no secret that social media has become younger generations' primary form of communication.

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10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Put on your content boxing gloves and learn how to own the News Feed like a boss. It's similar to the days when the SEO spammers figured out how to rise to the top of the feed with dirty black hat seo links sprayed all over the web.

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Facebook Updates News Feed Algorithm to Demote Misleading Health Claims

Social Media Today

Facebook has made another step towards lessening the reach of misleading and false health claims on its platform

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Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Let’s take a closer look at what we know and don’t know about the Facebook Explore Feed and how it may impact you… Facebook Explore Feed: The Launch. Earlier this month, Facebook completed the launch of the Explore Feed. This is the Explore Feed that about 99% of us have. Facebook Explore Feed: The Test.

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How Facebook's News Feed Works - and What's Coming Next

Social Media Today

Facebook's head of News Feed Adam Mosseri gave a new presentation on the platform's infamous algorithm at this week's F8 conference

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Top B2B Instagram Feeds You Should Follow Today

Visually SM

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog.

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A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. But, there are plenty of other platforms that are worth considering. Each platform comes with their own unique features and capabilities, so it’s important to carefully consider which one would best fit your goals and your brand. The answer depends on what platform you’re using. That depends on the platform, but Facebook takes the cake on this one.

How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The new feed is still in beta, but once released widespread, it is possible that users will only see up to 30% of the content produced by the people they follow —similar to how Facebook feeds work. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests.

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Instagram's Tap-Through Feed Test is Likely Not Done With Yet

Social Media Today

Instagram recently tried out a new Stories-like 'tap-through' UI for the main feed, which likely signals the future direction of the platform

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Facebook Outlines Key Tips on Creating Effective Ads for Both Stories and in Feeds

Social Media Today

Facebook has recently provided some new tips on creating effective ads on its main platform

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03/07/2014: Social Media Snapshot | Pinterest Secrets, Facebook News Feed Makeover & More

Harp Interactive

Categories: Blog , Facebook , Pinterest , Social Media Marketing Tags: Facebook , Facebook Ad Manager , Facebook ad sets , facebook ads , free image , getty images , news feed , social media , Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending March 7, 2014: New on Pinterest Psst!

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Mobile Install-App Ads, New Twitter Profile, Updates to Facebook’s News Feed Algorithum & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Bing , Facebook , Google , Groups you admin section , install-app ads , linkedin , MoPub , new twitter profile , news feed algorithum , rich LinkedIn snippets , Twitter , youtube Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

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The Facebook News Feed is Changing to Favor Person to Person Engagement

Jon Loomer

“It looks like the Facebook News Feed is changing to prefer user-to-user engagement and squeeze out brands and passive activity (which isn’t clearly defined) and possibly even ads, though there could be some caveats there for brands like news and groups and live videos, but we really don’t know yet, they could all be screwed, too, but let’s chill and wait a while to see what happens” was my original title.

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The Ultimate Breakdown of Social Video Metrics for Every Platform

Hootsuite

It’s especially crucial when you consider that videos tend to get more engagement than just posting photos or text on your feed. For one, each platform comes with different kinds of metrics and different terms for them. Social video metrics for every platform.

Introducing Shoploop: A Shoppable Video Platform Made for Brands & Influencers

Later

Introducing Shoploop: Google’s very own shoppable video platform! Created by Google’s in-house incubator, Area 120 , Shoploop is a mobile shopping platform that helps consumers discover products in an entertaining, informational, and snackable video format. .

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. One area that has never ceased to die down and has continued to be hotly debated is blogging platforms. Other blogging platforms such as SquareSpace, TypePad and MovableType enter the discussion too but the main focus has been between the big 3.

How Beauty Brands Are Going Beyond the Instagram Feed

Likeable

In the beauty space especially, brands of all sizes have embraced the platform as an effective tool for creatively demonstrating their products and building close connections with consumers. The platform is well suited for these brands, boasting 200 million beauty fans, which accounts for 25 percent of users. But as Instagram Stories grows, and with the launch of the platform’s IGTV video hub, many beauty brands are widening their efforts on Instagram and focusing less on the feed.

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Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement

Social Media Today

Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages

Twitter Says That It's Looking to Make Its New 'Manipulated Media' Labels Stand Out More in Feeds

Social Media Today

After users raised concerns that Twitter's new 'Manipulated Media' labels are too easy to ignore, the platform says that it's looking to make them stand out more in feeds

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How to Share IGTV Videos to the Instagram Feed: 4 Important Things to Know!

Later

Have you seen the new IGTV algorithm changes in your feed yet? Instagram recently announced that users will start to see 1 minute previews of IGTV videos in their main Instagram feed, which you can then continue watching over on IGTV. . This may seem like a straight-forward update, but there’s actually a lot of little details changing that you need to pay attention to if you choose to share IGTV videos to the Instagram feed.

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4 Tremendous Ways Appreciation Can Change Your Life

Twenty4 Social

4 Tremendous Ways Appreciation Can Change Your Life. It is wondrous how one, simple affirmative action can change so much in a person’s life. One of the things that can have a tremendous impact on your life is the realisation of the power of appreciation.

Top B2B Instagram Feeds You Should Follow Today

Visually SM

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog.

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How Brands Can Stay At The Top Of Facebook’s News Feed

Ignite Social Media

In December, the platform announced News Feed changes for posts with “engagement bait” – meaning posts with copy asking for comments, likes, or shares would be demoted in the News Feed. . Facebook has been testing various News Feeds in other countries for some time now. News Feed format, we can expect that brands will experience a further reduction in organic impressions and engagements with these changes. .

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Why the News Feed is Becoming Less Important for Facebook Pages

Buffer Social

However, as Page reach and engagement continues to dip for brands , Facebook has made some updates to help deliver value to businesses through Pages beyond just News Feed distribution. For years, Pages were essentially hubs for content that businesses wanted to distribute to the News Feed. Facebook continues to grow and evolve in tremendous ways, and as businesses or brands, our marketing strategies need to change with it if we want to continue to thrive on the platform.

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IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! Here are 3 things you need to know about IGTV, plus we answer a ton of questions about how IGTV works, how to upload videos to IGTV, and what this brand new platform means for you: What is IGTV? 3 Things to Know about IGTV, Instagram’s New Video Platform + App. #1 Basically, vertical video takes more time to create and edit, and it’s difficult to repurpose to other social platforms.

Need To Cleanse Your Instagram Feed? New Feature Will Help

Forbes Social Media

A new feature from the Facebook-owned social media platform could kind of tailor a user’s feed to only show accounts that make them happy, rather than envious

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Learn How To Make More Money With Email Lists

Twenty4 Social

A Helpful Email Autoresponder: Can I share the most helpful email platform of all time? Learn How To Make More Money With Email Lists. Suppose you plan to do some Internet marketing to promote your business.

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5 Ways to Beat the Facebook News Feed Update

The Proactive Report

You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see. So yes, Facebook has once again tweaked their News Feed algorithm and your organic content is reaching fewer fans. Let’s look at what makes content show up in a News Feed. Don’t just cross-post the same content on all social platforms.

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