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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

In short, the feed is vibrant and builds aspiration in the audience. The feed is filled with videos showcasing the unique experiences Airbnb offers, like a sleepover in the hidden library of St. The brand also posts influencer content and shares UGC on TikTok. What makes Airbnb’s social media strategy successful?

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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Then set up calendar notifications or alarms with plenty of time to spare. I find that it’s easier to stay focused when I check in with clients and colleagues at a few specific times throughout the day rather than constantly responding to new message notifications. Look for time-sensitive events like Facebook Lives or Twitter chats.

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What Can Make Your Brand’s Instagram Stories Stand Out From the Crowd?

agora pulse

Stories only exist in the Instagram feed for 24 hours, then they disappear. If you record video inside the Instagram app, recordings longer than 15 seconds will be automatically segmented into multiple clips that are 15 seconds long each. Share UGC to Stories . Especially an Instagram Story. Author Emily A. Here’s how: .

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How to Legally Repost User-Generated Content on Instagram

Later

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

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How to Inspire More User-Generated Content for Your Brand

agora pulse

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! Run UGC-oriented campaigns. If you want UGC, you need to run UGC-focused campaigns.

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7 Brands With a Killer Social Media Campaign

Later

Nike’s “Dream Crazy” Video. As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed? 3: Nike’s “Dream Crazy” Video. Smash & Tess.

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7 Best Practices To Rock Your Instagram Stories

agora pulse

A case study we conducted here at Agorapulse found that Story Ads are better at driving cost-effective results (including clicks) than traditional feed ads. When they click, they’re taken to the hashtag’s feed and can see all the other UGC shared with it. Use More Video. However, you should be using video too.