Proactive Report

AUGUST 25, 2010

A new survey from Nielsen set out to show that as people use social media they use email less – and surprise! “It actually appears that social media use makes people consume email more , not less, as we had originally assumed – particularly for the highest social media users.

Patterns 90

Patterns Social Media Nielsen Syndication 90

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. The RSS feed is: [link]. Building a Social Team.

Authentication 137

Authentication Nielsen How To Case Study 137

Convince & Convert

SEPTEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. “Social media is not always about what happens digitally; it happens in real life, too.” Social Media Stat of the Week: 927,500 tweets about the Emmys. Listen Now.

Brands 127

Brands Sports How To MySpace 127

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

SEPTEMBER 11, 2011

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. But most social media types aren’t Paul Gillin.

Klout 159

Klout Nielsen Influencer Social CRM 159

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. And when it comes to measuring success, it’s not as simple as looking at how many cars they’ve sold through Twitter (hint: it’s probably not very many). Listen Now. Tweetable Moments.

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JULY 19, 2012

Then there are so many other things that have helped it explode in the last year, especially with social media. That Jakob Nielsen and other people have researched that nobody really reads online anyway. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution.

Social Media 127

Social Media How To Consultant Data 127

Twist Image

OCTOBER 18, 2011

There is no doubt that brands and their media reps are getting smarter and better at capturing attention, but the format of TV advertising must adjust to this. What about Social Media and those who do turn TV into a more active media? active media. media company. media convergence. media hacker.

iPad 104

iPad Nielsen Advertising Activities 104

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Waxing UnLyrical

OCTOBER 19, 2010

Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. You can catch up with her on Twitter or by e-mail. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. received 13 percent. Thanks so much for stopping by WUL! pts Settings.

Google 254

Google Class Creative Commons Yahoo 254

Buffer Social

MAY 8, 2019

“The founders were sick of seeing brands selling sugar-filled products, made appealing by marketing that masked what you’re actually drinking,” Brittany Zenner, Ugly’s New York-based Social Media and Community Manager explained to me. Marketing to a young, rebellious audience means embracing social media channels for Ugly.

Industry 74

Industry Meme Survey Authentication 74

Ignite Social Media

FEBRUARY 11, 2021

The social media world is full of crazy terminology, and the terms keep adding up the more the industry evolves. Throughout this post we’ve outlined some of the most important social media definitions you need to arm yourself with to be dangerous. Social Media Definitions. morning, afternoon, evening, etc.).

Social Media 171

Social Media CPC CPA Aggregator 171

Proactive Report

MARCH 1, 2012

Usability expert Jakob Nielsen took a look at corporate newsrooms and gave us a dismal “D” in PR. Sharing Icons : According to the Pew State of the Media report sharing your news content should be a priority. RSS feeds : Journalists and bloggers use feeds to access and organize their information.

Nielsen 68

Nielsen News WordPress Blogger 68

Justin Levy

JANUARY 13, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Email or RSS: Which Do You Prefer Written on January 13, 2010 by Justin Levy in email , hubspot , rss , social media 40 Comments - Leave a comment! Thanks for taking time out of your day to come hang out here!

RSS 124

RSS Hubspot Google Reader Feed 124

Bare Feet Studios

APRIL 29, 2009

I think one reason is because they don’t fully understand the depth and breadth of usefulness Twitter can offer. For most of the past 12 months, pre-Oprah, Twitter has languished below 30 percent retention. I am not surprised as one of Twitter’s “problems&# is that is so easy to use. It appears so accessible.

Loyalty 57

Loyalty Twitter Upcoming Conference 57

Proactive Report

MAY 6, 2010

million unique visitors per month — more than one-third of all Internet users, according to a custom analysis provided by Nielsen Online for the Newspaper Association of America. Does it have links to all your social media content? Is your news available in a feed? Follow me on Twitter. Details here.

Web 2.0 101

Web 2.0 Press Release comScore Nielsen 101

Diva Marketing Blog

FEBRUARY 23, 2009

However, the industry is still at the early stages of determining how social media research (my term), which is based on the raw talk of our customers, can be used as a credible decision making tool that complements traditional research methodologies. Joel's Blog CRO-ing About Research @joelrubinson on Twitter.

Research 40

Research Social Media Cymfony Sample 40

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Webbiquity SMM

JULY 22, 2014

This shift has led to today’s emphasis on “social” PR. But it’s not merely about using social media platforms and outreach; as one of five pillars in the web presence optimization framework , PR now impacts SEO, content marketing, website design, and other marketing disciplines. Are they on Google+?

Press Release 217

Press Release Nielsen Blogger SEO 217

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Oktopost

JUNE 9, 2020

By sharing company-related content to their personal social media profiles, employees amplify a company’s message. And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Hence the latter gains less exposure in our feeds. Let’s do some basic math.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190

Koka Sexton

MARCH 24, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter? ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing. When I put the post together on how businesses could use Twitter , something like this was unavailable. What is ExecTweets?

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter? ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing. When I put the post together on how businesses could use Twitter , something like this was unavailable. What is ExecTweets?

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Several social platforms have made recent accessibility updates. After the inaccessible introduction of voice Tweets, Twitter established two accessibility teams and plans to roll out automated captions by early 2021. Why accessibility matters for social media.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Buffer Social

AUGUST 9, 2016

Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks, and conversions. Facebook in particular stands out — in some cases, 7x cheaper than the next most affordable social media ads channel (Twitter). Mobile News Feed. Desktop right column.

Advertising 40

Advertising Facebook URL Campaign 40

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Why feed counts mean absolutely nothing (and never really have). Mashable – still trailing far behind TechCrunch in feed subscriber numbers – began to overtake them in traffic figures.

Sites 96

Sites Industry Blogger News 96