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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers.

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Top five: audio and video social media innovation

Sherrilynne Starkie

Advertisers can use the Facebook Ads Manager to extend their existing news Feed ads to the new “Search” placement. Voice Messages appear as a microphone icon on the right side of the text box, adjacent to the image button for uploading photos and video from your gallery. The test could expand based on results. — SS. via GIPHY.

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5 TikTok Stats That Will Blow Your Mind

Ignite Social Media

As people are spending increasingly more time on their cell phones, social platforms continue to battle for attention on content-flooded social feeds. Additionally, keep yourself up to date on the latest news and trends in social media by subscribing to our twice monthly e-newsletter, Social You Should Know. Newsletter.

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IGTV Video: What You Need to Know Right Now

agora pulse

One of the biggest was the 60-second video time limit, forcing brands to trim video content down to a minute or less. IGTV is a sister-app of Instagram that is a mobile-only platform focusing on mobile-first (read: vertical) video. If someone shares a IGTV video in an Instagram feed, it’ll share the first 60 seconds.

Video 131
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Instagram Co-Watching: Browse Instagram with Friends Over Video Chat

Later

According to Instagram’s announcement , the new feature allows you to browse your Instagram account (feed, liked photos, etc.) together with your friends over video chat, giving users a new way to communicate and stay connected. Start a video chat by tapping the video chat icon in the Direct inbox or in an existing Direct thread.

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Mastering B2B Social: Secrets from Drift’s Content Marketing Manager

Oktopost

Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s learned along the way.

B2B 62
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Mastering B2B Social: Secrets from Drift’s Content Marketing Manager

Oktopost

Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s learned along the way.

B2B 62