Social Media Today

SEPTEMBER 23, 2021

Facebook's Content Distribution Guidelines provide more insight into the types of posts and providers Facebook seeks to limit in News Feeds.

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Sprout Social

SEPTEMBER 17, 2024

Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The importance of social media in UK retail has only grown. In a 2022 report, it was found that 78% of consumers in the UK have upped their social media usage in the past year.

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Sherrilynne Starkie

AUGUST 8, 2019

Lots of social media news out this week and here’s a summary of the top five stories you need to know. Pinterest has launched a personalized “ shopping hub” that displays at the top of users’ feeds with product recommendations pulled from retailers’ organic ProductPins and Catalog feeds.

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Social Media Today

JUNE 23, 2021

The animations are displayed when a user scrolls by your share in their News Feed.

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Social Media Today

APRIL 22, 2021

Facebook has outlined its latest approaches to refine its News Feed algorithm, which could have an impact on your Facebook content planning.

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Social Media Today

FEBRUARY 15, 2022

The change will not change how the Feed works, nor have any impact on the Feed algorithm.

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Social Media Today

JULY 12, 2021

The video provides a good overview of the fundamentals of Facebook's feed ranking process.

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Social Media Today

FEBRUARY 10, 2021

Facebook will reduce the amount of political content in people's News Feeds as part of a test to see how people respond.

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Buffer Social

JANUARY 22, 2025

Find your ‘why’ — and write it down What is motivating you to start building your presence on social media? Find your (for now) sweet spot If you’ve consumed any content about getting your start on social, you’ll likely have heard a thing or two about choosing your niche.

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Buffer Social

DECEMBER 9, 2024

In this post, we're going to go over exactly what tools and workflows you can use as a verbal processor to turn all those spoken ideas into content you can share on social media. Editing text to turn it into social content is very different and a much lighter lift than generating social content from an empty page.

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Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. Sprout Social.

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Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It.

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Ignite Social Media

MARCH 5, 2025

Building a social media content calendar isnt just about filling up a schedule with postsits about creating content that engages your audience, keeps your brand top of mind, and drives results. Dont flood your feed just to stay visiblequality beats quantity. Social media analytics are plentiful, and they can be your friend.

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Hootsuite

JANUARY 17, 2025

Key takeaways Social media advocacy is the practice of using social platforms to advance causes like charitable campaigns, connecting with political leaders, or driving social change. It differs from brand advocacy, which focuses on using social media to increase brand awareness and trust. In the U.S.,

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Sprout Social

OCTOBER 22, 2024

Casey Lewis, social media consultant, author behind the After School newsletter and expert of social trends among younger audiences, sums it up like this: “Any brand not actively trying to reach Gen Z and Gen Alpha is doing themselves a disservice. Which platforms does Gen Z use and why?

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Social Media Today

MAY 7, 2020

Instagram is working on new options to help people skim through their Instagram Stories feed faster, which could be a step towards the next evolution of the News Feed.

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Sprout Social

JULY 23, 2024

” This quote from Megan Thee Stallion during a recent chat at Social Media Week captures the buzz we’ve been hearing in marketing circles: Pinterest is having a moment. thousand followers, Headspace’s Pinterest feed gets over 850 thousand monthly views. I see all the content I want to see.”

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Buffer Social

FEBRUARY 12, 2025

Social media marketing has become a necessity in most businesses' toolkits today. If you’re saying, “But we sell to other businesses, not individuals, why do we need to practice social media marketing?” B2B social media marketing vs. B2C social media marketing: How should your strategy differ?

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Webbiquity SMM

MARCH 11, 2025

March 2020) Best Social Media Platform for B2B Marketing: Can Twitter Stay #2? Now: No new tweets since December 2023; only seven tweets since March 2023. Clogging up feeds has no reason or rhyme. July 2019) Twitter for Business: Is It Time? Seuss style rhyme and illustrations, produced by Hootsuite.

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Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Gender split.

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Oktopost

OCTOBER 10, 2024

When measuring social media performance, there is one long-debated question: Which key metric is more critical, impressions or engagement? You can count multiple impressions on the same viewer, so if your content pops up on one person’s feed three times, that counts as three impressions. What are impressions?

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Social Media Today

DECEMBER 11, 2020

Instagram's looking to amplify Reels by enabling creators to cross-post Reels to Facebook as well.

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Social Media Today

NOVEMBER 5, 2020

Facebook is testing some new visual effects options for still images posted to News Feed.

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Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. So, whether you want to up your e-commerce social media game or ensure you’re getting the basics right, here are the tips and best practices you must follow in 2024 and onwards.

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Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. In this article, we are going to explain the following topics: Why should we use videos for social media? Why use video for social media? Interviews or Q&As.

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Oktopost

JANUARY 28, 2025

As social media marketers, we know that adapting to changing platforms is a skill weve tested- and mastered – time and time again. Instagrams signature 1:1 square grid has been a hallmark of the platform since its early days – a neat, symmetrical gallery that gave feeds a clean and polished look. The good news?

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Ignite Social Media

NOVEMBER 10, 2021

Looking for some inspiring content ideas for social media to help liven up your brand channels? We know first-hand how difficult it can be to create social-first content that checks all the boxes. When creating content for the news feed, it’s all about thumb-stopping content. Fake Them Out. Capitalize on Memes.

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Social Media Strategies Summit

FEBRUARY 12, 2025

As a social media marketer, color is one of the most powerful tools at your disposal. And which colors are the right fit for your social media strategy ? And which colors are the right fit for your social media strategy ? But how, exactly, does color psychology work?

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Social Media Today

JANUARY 30, 2025

Another way to encourage engagement in the app.

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SocMed Sean

MAY 30, 2018

Thanks to James for sharing his insights on the topic of social media recruitment and tips on how to find the right employees using social networks! Social Media Recruitment is a valid—and recommended— strategy to gain new, cutting-edge employees and expand your workforce. Multiple Accounts.

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Sprout Social

JANUARY 27, 2025

Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The significance of social media in the retail sphere has only amplified. These numbers underline the pivotal role of social media in present-day consumer habits.

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Social Media Strategies Summit

FEBRUARY 28, 2025

For instance, the below edition focuses on the career of school alum Carl Johnson, a horticulturist at the Smithsonian Institution in Washington, DC: Image source The best part of this tactic is that whenever UConn publishes a newsletter, subscribers are automatically notified in their news feed, through the LinkedIn app, and/or by email.

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Oktopost

FEBRUARY 23, 2025

Introduction Social media has become an integral part of corporate communication, with 98% of employees using it for personal use and 80% using it on the job. In 2023, approximately 73% of employees reported using social media during work hours for personal and professional purposes. hours per day in 2023 to 1.9

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Oktopost

OCTOBER 8, 2024

Standing out on social media is critical in the competitive B2B marketing and sales world. This goes beyond promoting your company’s products, news, or events—it’s about establishing yourself as a trusted source of industry insights, trends, and thought-provoking content. Recommended AI Tools for Employee Advocacy 1.

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Ignite Social Media

JANUARY 19, 2021

While we have stepped into the new year of 2021, there is one trend that will not be going away anytime soon: social media live events. Videos may show up on a user’s news feed during and after the social media live event. Promoting Your Social Media Live Event s. Facebook Live.

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agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse.

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Social Media Today

NOVEMBER 18, 2021

The new control options will give users and brands more ways to manage their Facebook experience.

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